International Marketing specialist-Asia
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
Join Troves International Marketing team to help deliver our brands to the world. As an International Marketing Specialist - Asia on this team youll operate at the intersection of brand product marketing and content helping to drive brand awareness shape go-to-market strategies and ensure every launch and campaign delivers both customer value and brand consistency.
Youll collaborate closely with Sales Creative Social and Digital teams to bring Troves brands products and experiences to life.
This is a high-impact role for someone who thrives in fast-paced consumer-focused environments and is passionate about building meaningful connections with people across the globe.
- Drive and support go-to-market strategy brand positioning and channel segmentation across regional retail and DTC channels.
- Lead product and category launches including merchandising narrative and campaign planning.
- Optimize and execute integrated marketing campaigns with cross-functional teams and regional partners.
- Collaborate on the development refinement and localization of packaging assets and marketing materials in partnership with creative and product teams.
- Track and analyze campaign performance sell-through consumer insights market and category trends product performance and competitor activity by market and channel.
- Provide training and resources for internal and partner teams to support sell-in and post-launch success.
- Develop a deep knowledge and understanding of target markets regional opportunities and effectively communicate competitive advantages.
Qualifications :
- Bachelors degree in Marketing Business or equivalent experience
- 35 years of experience in brand management or regional marketing ideally in consumer goods lifestyle or retail categories
- Smart and organized with a GSD (get stuff done) attitude. Capable of prioritizing and keeping multiple projects moving simultaneously is a must.
- Team player capable of managing relationships across functional areas and clear communication across different languages and cultures.
- Proven track record of leading cross-functional product launches
- Commercial acumen and familiarity with both retail and direct-to-consumer models
- Excellent communication and storytelling skills with an ability to simplify and clarify
- Data-fluent with the ability to translate performance metrics into strategy
- International experience/familiarity with Asia region preferred (but not mandatory)
What Success Looks Like
- Compelling brand-aligned campaigns that resonate with consumers
- Launches that are on-time on-brand and outperform goals
- Strong cross-functional collaboration and clear ownership
- Strategic contribution to brand direction based on regional consumer and market insight
Additional Information :
Our culture is passionate entrepreneurial and energetic. We value innovation through collaboration. And while we work smart and hard we also connect and celebrate with equal gusto. We host team-building activities athletic events and seasonal celebrations to foster community and reward accomplishments. Bottom line Youll love it here.
Among the many benefits our team members enjoy are:
- Comprehensive medical dental and vision care
- 401k package with employer matching
- Paid Time Off
- Maternity/Paternity leave
- Full indoor basketball/volleyball court
- Fully equipped fitness center (cardio weights functional fitness area lockers and showers etc.)
- Yoga studio
- Meditation/Nap room
- And much more!
Trove Brands is an equal opportunity employer.
Phone calls regarding this position are not accepted.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Trove Brands is a privately held house of brands including BlenderBottle®, Owala™, and Whiskware™. Our patented and best-selling products are designed to simplify and improve everyday life with leading-edge innovation, incomparable quality, and aspirational style.A career at Trove Bra ... View more
