Your Team: Be part of a dynamic and evolving team at The Sun driving digital growth and performance. Sitting within the Sun Business Unit at News UK Sun Publishing is responsible for sales operations commercial product strategy and partnerships across The Suns platforms. Our team works collaboratively to create compelling digital strategies that drive revenue and user engagement.
Your Role: The CRM Manager will support the CRM Lead and CRM executives responsible for the management and delivery of cross channel campaigns. You will be data literate with a technical understanding of campaign management and optimisation.
Day to day you will:
Transform marketing briefs into high-quality omni-channel campaigns ensuring all content links and assets align with the original request.
Use our data and delivery platforms to query new and existing audiences.
Support Acquisition and Retention teams in identifying additional opportunities for targeting segmentation and personalisation
Lead on testing and quality checks of every campaign including validating dynamic content logic and checking the technical set up within the deployment platforms.
Foster a culture of CRM best practice GDPR and legal compliance
Monitor automated processes delivery rates bounce rates and unsubscribes flagging data discrepancies or issues to Senior team members.
Use tools such as HighTouch CDP Adobe Campaign Braze and Google Big Query to support CRM Lead on data integration and requirements to deliver optimum delivery and results
Use your platform expertise to advise on capabilities and opportunities for efficiencies and optimisation.
Support optimisation and testing plans providing recommendations on optimisation and sharing learnings to key stakeholders
Lead on creation and maintenance of technical documentation.
Collaborate with teams such as Data Analytics and Product to scope requirements and implement new data feeds and solutions.
Maintain the Self Serve Newsletter creative and audience functions providing training and technical support to Newsletter Editors.
Troubleshoot errors and work with relevant teams to identify issues and resolutions.
What were looking for from you:
Experience using CRM marketing platforms
Comfortable using a SQL database
Strong problem solving skills and attention to detail
Ability to work collaboratively with cross functional teams and stakeholders
Good communication skills
Experience of Adobe campaign Moveable Inc High Touch and Tableau is desired but not compulsory
Comfortable using data to inform decision making
Positive attitude and willingness to learn
Passionate about The Sun brand
If you think you have what it takes but dont tick every requirement on the list please do apply. We recognise that considering someones potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.
News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times The Sunday Times The Sun The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT Times Radio and Virgin Radio UK and we have market-leading local stations across Ireland. Our world-famous brands provide news analysis opinion and entertainment to almost 40 million people each month. Spanning print and pixel audio and video events and experiences our multi-format brands are home to a plurality of opinion representing the diverse communities we serve. Driven by passion guided by principles and acting with purpose we exist to promote a fair society freedom of speech and a little bit of fun. Rethinking continually the business of storytelling we represent reflect and reach the nation telling the stories that matter.
At News UK we embrace a hybrid work model currently requiring a minimum of three days per week in the office. This approach fosters collaboration innovation and team spirit within our workspace. Certain roles may necessitate additional in-office days; please discuss this with your recruiter for specific requirements.
Life at News
Driven by passion guided by principles and acting with purpose. We represent reflect and reach the nation telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.
We represent reflect and reach the nation telling the stories that matter most. To ensure these stories resonate with as broad an audience as possible it is essential that our organisation reflects the diversity of the people we reach. Whether through age gender ethnicity disability social class or sexuality we are committed to representing the rich variety of voices that make up our society. And we champion a culture where everyone has the opportunity to contribute and thrive as we continue to innovate and drive long term sustainable growth. This is done through our Diversity Strategy.
At News UK we take pride in our exceptional employee-led networks that bring together individuals with shared interests and create a vibrant sense of community. We believe our networks play a vital role in fostering a collaborative and supportive work culture at News UK. Groups that we support include the African & Caribbean Network Parents and Carers and LGBTQ group News Is Out and the Apprentice Society.
Benefits
Some of our benefits include:
Private medical insurance including coverage for pre-existing conditions
Discounted gym memberships free ClassPass at Home weekly in person/ virtual exercise classes
Bikes for Work and Electric Car scheme
Up to 60% discount on Harper Collins books
Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
Access to exclusive events and competitions with exciting brands such as talkSPORT Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities
Access to wellbeing benefits such as EAP physio/massage and counselling
A generous pension scheme with employer contributions of up to 5%
Wide range of training available plus full LinkedIn Learning access
25 days holiday plus bank holidays and up to 4 volunteering days per year
We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you to apply for any of our roles please contact us on emailprotected.
Required Experience:
Manager