Creative Director
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Job Location:
Irvine, CA - USA
Monthly Salary:
$ 160000 - 200000
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Description Summary
The Creative Director in Chapmans Strategic Marketing and Communications ( SMC ) department is an experienced agency-quality creative professional and creative strategist with strong experience in studio management creative concepting advertising and new media graphic design and the ideation and production of numerous different multichannel multimedia assets. The Creative Director brings a marketing-first mindset and thrives on the art of storytelling design and solving complex creative challenges to drive university and marketing objectives. Reporting to and receiving strategic direction from the Senior Vice President of Marketing and Public Affairs this role oversees the in-house creative team to help develop the creative campaigns and assets designed to enhance Chapman Universitys brand awareness and favorability among target audiences and increase enrollment and other revenue-generating efforts. The Creative Director must be a seasoned leader who has demonstrated experience in leading and motivating teams to reach the highest goals and highest levels of quality performance and productivity to advance the university. This is a working player-coach addition to providing leadership and creative oversight the Creative Director will be expected to routinely produce hands-on creative work and deliverables (actual design files and multimedia assets) that are strategic and high level in nature. As such the Creative Director must possess the highest levels of proficiency in all aspects of Adobe Creative Cloud. This role is expected to be in person on Chapmans Orange Campus a minimum of four days a week; five days is preferred.
Responsibilities
Creative studio management: Guided by the direction set by the Senior Vice President of Marketing and Public Affairs oversees an in-house team of four professional creative staff members providing direction oversight and resource allocation as well as a network of freelancers and student-workers. This role supports and helps to carry the office and cultural expectations of SMC set by the SVP . Creative concepting and execution: This manager-creator heads the creative development for a variety of campaigns ranging from large-scale paid marketing campaigns aimed at influencing perception and enrollment to other internal initiatives. The role helps to harness the in-house teams creative talents while also taking an active role in doing the work: concepting scoping and budgeting designing writing shooting and producing projects directly. Brand strategy and direction: This role is responsible for the universitys brand strategy execution and governance in collaboration with SMCs leadership team. Under the direction of the Creative Director the creative team stewards the Chapman brand and provides training and brand resources internally and for the campus community.
Required Qualifications
Bachelors degree in marketing advertising fine arts film or a related field. At least 7 years of experience working directly in the advertising or marketing fields in a creative management capacity. A strong and enthusiastic leader with at least 5 years of experience managing multiple full-time creative positions with a range of functions and skill sets. Experience developing high-quality high-volume creative deliverables on tight deadlines with emphasis on digital advertising and social media channels (paid and owned) for demand and lead generation campaigns. Must be a blue-sky thinker and a hands-on producer. Highly experienced and has expert proficiency in the Adobe Creative Suite and asset management systems. Experience leading brand development and/or rebranding programs including experience developing refreshing and rolling out visual identity systems. Experience with video production and animation including creative concepting scripting/storyboarding and editing. Understanding of market research and audience insights to inform creative direction and execution. Understands that strategy must lead over design. Experience working with printers and other third-party creative and production vendors. Recent and relevant experience leading the development of a marketing campaign aimed at recruitment/customer acquisition and conversion. Recent and relevant experience leading the development of a marketing-minded social media campaign. Highly collaborative inside and outside of a creative team highly receptive to feedback and possesses a dynamic team mentality.
The Creative Director in Chapmans Strategic Marketing and Communications ( SMC ) department is an experienced agency-quality creative professional and creative strategist with strong experience in studio management creative concepting advertising and new media graphic design and the ideation and production of numerous different multichannel multimedia assets. The Creative Director brings a marketing-first mindset and thrives on the art of storytelling design and solving complex creative challenges to drive university and marketing objectives. Reporting to and receiving strategic direction from the Senior Vice President of Marketing and Public Affairs this role oversees the in-house creative team to help develop the creative campaigns and assets designed to enhance Chapman Universitys brand awareness and favorability among target audiences and increase enrollment and other revenue-generating efforts. The Creative Director must be a seasoned leader who has demonstrated experience in leading and motivating teams to reach the highest goals and highest levels of quality performance and productivity to advance the university. This is a working player-coach addition to providing leadership and creative oversight the Creative Director will be expected to routinely produce hands-on creative work and deliverables (actual design files and multimedia assets) that are strategic and high level in nature. As such the Creative Director must possess the highest levels of proficiency in all aspects of Adobe Creative Cloud. This role is expected to be in person on Chapmans Orange Campus a minimum of four days a week; five days is preferred.
Responsibilities
Creative studio management: Guided by the direction set by the Senior Vice President of Marketing and Public Affairs oversees an in-house team of four professional creative staff members providing direction oversight and resource allocation as well as a network of freelancers and student-workers. This role supports and helps to carry the office and cultural expectations of SMC set by the SVP . Creative concepting and execution: This manager-creator heads the creative development for a variety of campaigns ranging from large-scale paid marketing campaigns aimed at influencing perception and enrollment to other internal initiatives. The role helps to harness the in-house teams creative talents while also taking an active role in doing the work: concepting scoping and budgeting designing writing shooting and producing projects directly. Brand strategy and direction: This role is responsible for the universitys brand strategy execution and governance in collaboration with SMCs leadership team. Under the direction of the Creative Director the creative team stewards the Chapman brand and provides training and brand resources internally and for the campus community.
Required Qualifications
Bachelors degree in marketing advertising fine arts film or a related field. At least 7 years of experience working directly in the advertising or marketing fields in a creative management capacity. A strong and enthusiastic leader with at least 5 years of experience managing multiple full-time creative positions with a range of functions and skill sets. Experience developing high-quality high-volume creative deliverables on tight deadlines with emphasis on digital advertising and social media channels (paid and owned) for demand and lead generation campaigns. Must be a blue-sky thinker and a hands-on producer. Highly experienced and has expert proficiency in the Adobe Creative Suite and asset management systems. Experience leading brand development and/or rebranding programs including experience developing refreshing and rolling out visual identity systems. Experience with video production and animation including creative concepting scripting/storyboarding and editing. Understanding of market research and audience insights to inform creative direction and execution. Understands that strategy must lead over design. Experience working with printers and other third-party creative and production vendors. Recent and relevant experience leading the development of a marketing campaign aimed at recruitment/customer acquisition and conversion. Recent and relevant experience leading the development of a marketing-minded social media campaign. Highly collaborative inside and outside of a creative team highly receptive to feedback and possesses a dynamic team mentality.
Required Experience:
Director
Key Skills
- Marketing
- Logo Design
- Trello
- Adobe Creative Suite
- Martech
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Copywriting
- Customer relationship management
- Experience Design
- Adobe Indesign
