nCino offers exciting career opportunities for individuals who want to join the worldwide leader in cloud banking.
The leader of the Revenue Marketing will play a critical role in driving the overall growth and profitability of nCino by aligning marketing efforts directly with revenue outcomes. This role will have both a Global and Regional remit and be responsible for both North America Field & Partner marketing and our Global Demand Generation COE. The Executive Director of Revenue Marketing must be a seasoned expert with a deep understanding of modern digital marketing (inbound and outbound channel) and performance and return on investment metrics.
ESSENTIAL JOB FUNCTIONS
- Build and manage a high-performing marketing team while coaching and developing team members for long-term organizational success
- Develop and execute comprehensive outbound and inbound demand generation strategies to meet or exceed MQL pipeline and revenue targets
North America Field Marketing
- Lead North America Business development teams ensure adoption of sales and BDG best practices and drive accountability to help BDG teams meet and exceed their metrics
- Provide strategic oversight of North American Field & Partner Marketing organization and partner with the NA sales & partner teams to optimize acquisition targets lead generation pipeline coverage acceleration and alignment across account priorities and overall alignment to business objectives
- Own our NA lead generation and top of funnel acquisition strategies (inbound and outbound) across multiple audiences and mediums overseeing execution and implementation collaborating across the marketing organization
- Support sales planning account prioritization and sales and marketing alignment. Drive the marketing execution for target accounts (Field/ABM) within territories based on market data and revenue goals.
- Cultivate and strengthen strategic relationships with partner organizations to foster collaboration spearhead co-marketing initiatives and identify new growth opportunities that drive business impact.
Demand Generation Center of Excellence
- Develop a centralized campaign strategy for a global scalable demand generation machine utilizing multiple channels and advanced targeting methods and manages global frameworks
- Oversee execution and results of customer engagements throughout their lifecycle with global and scalable intelligent nurtured programs and retargeting efforts
- Aid in development and continual optimization of process and martech platforms needed to scale pipeline and measure outcomes
- Set and maintain the digital marketing campaign framework ensuring the coordination leverage and interoperation of all marketing touchpoints and interactions
- Own marketing performance metrics (KPIs) report on marketing effectiveness to leadership and management teams to optimize and improve campaign performance and ROI
MINIMUM REQUIREMENTS
Required:
- Bachelors degree in marketing business or similar field 14 years experience with running demand generation and integrated marketing campaigns ideally within B2B SaaS and 5 years leadership experience or equivalent combination of education experience and competencies
- Proved tracked record in leading a growing high-performing teams that exceed organizational goals
- Demonstrated success developing and executing multi-channel campaigns that drive real results
- Exceptional writing editing and communication/presentation skills
- Demonstrated ability to achieve and exceed metrics and revenue goals
- Strong presentation skills and a wiz at building PowerPoints
- Excellent data analytics skills including the ability to gather and manage large amounts of information spot patterns within it and draw conclusions and insights
- Proactive motivated self-starter with the ability to lead mentor develop and manage others
Desired:
- Masters degree in marketing Business or similar field
- Experience with Salesforce CRM and Marketing Automation Systems especially Marketo
- Travel Requirements
- This role requires up to 20% domestic and international travel
Core Competencies
- Strategic Mindset
- Action Oriented
- Builds Networks
- Drives vision and purpose
- Builds Effective teams
- Instills Trust
- Situational Adaptability
- Drives Results
If you thrive in a high-energy entrepreneurial environment we invite you to share your passion ideas and excitement at nCino.
The pay range for this role is based on relative market data and alignment with our compensation philosophy. The range displayed reflects the minimum and maximum of the pay range for each job posting which is used to determine new hire rates/salaries and takes into consideration multiple factors including but not limited to knowledge skills abilities proficiencies experience education licensures/certifications as well as business and organizational needs. nCino reserves the right to modify the posted range consistent with our internal practices and external market movement. The recruiter for this job posting can share more compensation details during the recruitment process as base salary is only one component of the total compensation package per position posted.
The base salary range for this job is:
$161200.00 - $282100.00
nCino provides equal employment opportunities to all employees and applicants for employment without regard to race color religion sex sexual orientation gender identity national origin age protected veteran status disability genetics or other protected addition to federal law requirements nCino complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
nCino is committed to the full inclusion of all qualified individuals. As part of this commitment nCino will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please contact us at .
Our commitment to inclusion and equality includes a strong belief that the diversity of our team is instrumental to our success. We strive to create workplaces where employees are empowered to bring their authentic selves to work.