This role plays a critical leadership function ensuring marketing initiatives directly support revenue growth brand positioning and long-term commercial success while aligning with Pullman Mercure and Accor brand standards.
Key Responsibilities Marketing Manager
Develop and deliver the annual Marketing plan to drive revenue across accommodation restaurant bar café and conference & events business.
Plan execute and evaluate integrated marketing campaigns that support leisure corporate MICE food & beverage and local market demand.
Lead marketing strategies to promote large-scale conferences events and group business working closely with sales and events teams.
Manage the hotels brand presence across websites third-party platforms and digital channels in line with Accor brand standards.
Drive brand awareness and foot traffic for the hotels restaurant bar and café through targeted promotions partnerships and content.
Oversee PR media relations and promotional partnerships to maximise exposure across hospitality business and lifestyle audiences.
Develop and manage social media strategy and content to build engagement conversion and brand advocacy.
Analyse campaign performance and ROI providing insights and recommendations to optimise future marketing activity.
Manage marketing budgets paid media spend and suppliers ensuring cost control brand compliance and strong returns.
Collaborate with hotel leadership sales food & beverage and events teams while supporting and developing marketing content and championing Accor values.
Qualifications :
- Tertiary qualification in business marketing commerce or related field
- 5 years hands-on experience in a similar marketing role with proven experience developing and executing marketing strategies within the Hospitality industry.
- Proven experience in identifying target audiences.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Proven experience in management of a Hotels social media strategy/plan
- Experience with creating content and story writing
Additional Information :
Benefits and Perks
- On-site car park* while on duty.
- Access to confidential Employee Assistance Program.
- Inclusive and diverse environment.
- A friendly and supportive work environment.
- Reward and recognition programs.
- Mentoring and career development along-side experienced and dedicated professionals.
- Global discounts on hotel accommodation & Food and Beverage including special rates with our partnership brands such as Europcar.
Apply today and see where your Accor career can take you!
We are unable to provide sponsorship Australian working rights are required.
Remote Work :
No
Employment Type :
Full-time
This role plays a critical leadership function ensuring marketing initiatives directly support revenue growth brand positioning and long-term commercial success while aligning with Pullman Mercure and Accor brand standards.Key Responsibilities Marketing ManagerDevelop and deliver the annual Marketi...
This role plays a critical leadership function ensuring marketing initiatives directly support revenue growth brand positioning and long-term commercial success while aligning with Pullman Mercure and Accor brand standards.
Key Responsibilities Marketing Manager
Develop and deliver the annual Marketing plan to drive revenue across accommodation restaurant bar café and conference & events business.
Plan execute and evaluate integrated marketing campaigns that support leisure corporate MICE food & beverage and local market demand.
Lead marketing strategies to promote large-scale conferences events and group business working closely with sales and events teams.
Manage the hotels brand presence across websites third-party platforms and digital channels in line with Accor brand standards.
Drive brand awareness and foot traffic for the hotels restaurant bar and café through targeted promotions partnerships and content.
Oversee PR media relations and promotional partnerships to maximise exposure across hospitality business and lifestyle audiences.
Develop and manage social media strategy and content to build engagement conversion and brand advocacy.
Analyse campaign performance and ROI providing insights and recommendations to optimise future marketing activity.
Manage marketing budgets paid media spend and suppliers ensuring cost control brand compliance and strong returns.
Collaborate with hotel leadership sales food & beverage and events teams while supporting and developing marketing content and championing Accor values.
Qualifications :
- Tertiary qualification in business marketing commerce or related field
- 5 years hands-on experience in a similar marketing role with proven experience developing and executing marketing strategies within the Hospitality industry.
- Proven experience in identifying target audiences.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Proven experience in management of a Hotels social media strategy/plan
- Experience with creating content and story writing
Additional Information :
Benefits and Perks
- On-site car park* while on duty.
- Access to confidential Employee Assistance Program.
- Inclusive and diverse environment.
- A friendly and supportive work environment.
- Reward and recognition programs.
- Mentoring and career development along-side experienced and dedicated professionals.
- Global discounts on hotel accommodation & Food and Beverage including special rates with our partnership brands such as Europcar.
Apply today and see where your Accor career can take you!
We are unable to provide sponsorship Australian working rights are required.
Remote Work :
No
Employment Type :
Full-time
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