Marketing & Events Executive

Ibec

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profile Job Location:

Dublin - Ireland

profile Monthly Salary: Not Disclosed
Posted on: 15 hours ago
Vacancies: 1 Vacancy

Job Summary

JOB DETAILS
We are seeking an experienced Marketing professional to join a busy Dublin-based events team where they will manage the end-to-end lifecycle of high-profile flagship corporate and member events.
The successful candidate will support the Event Manager by working across every phase of the event frominitialproject planningcrafting of event propositions executingmarketing campaigns speakermanagementand sponsorship acquisition. This role requires a proactive approach to developing event assets branding managing digital and print communications and overseeing onsite delivery - including registration staging and speaker management - while applying a Decide and Do mindset to troubleshoot challenges in real-time.

The successful candidate will be an ambitious and confident self-starter with the ability to work across multiple projects with proven track record in event management and marketing in a B2B environment. The closing date for applications is 26th January 2026.
ABOUT THE ROLE
Event Planning and Management
  • Project planning and tracking:Assist the Event Manager in tracking a yearly project plan to ensuretimelyexecution and that financial targets and KPIs are met.Ensure key milestones are on track and clearly communicated to the wider team.
  • Innovation:Brainstorm and implement concepts for improved event delivery and marketing.
  • Performance Metrics:Measure performance and ROI to improve and power future campaigns.
  • Internal Liaison:Liaise with internal colleagues (Marketing SalesTrade AssociationsPolicy Employer Services) to shape events and provide status updates.
  • Financial Tracking:Manage and track event expenditure and income.
  • Competitor Analysis:Keep up to date with trends and competitor activity.
Process and Technology
  • Tech Trends:Keep up to date with technology (event management software engagement tools and virtual platforms) to enhance efficiency and the delegate experience.
  • AI Adoption:Learn to use AI tools to streamline workflows and help the team complete tasks more efficiently (introductiontraining provided).
  • Skill Sharing:Ensure that technical skills are transferred across the team and widerorganisation.
  • Automation:Explore solutions for greater automation with other departments and third-party providers particularly in registrations payments and reporting.
  • Special Projects:Work independently on projects including data management and website development.
Event Marketing & Promotion
  • Copywritingand Content Creation:Create messaging frameworks tailored to different audiences across multiple channels.Draft compelling session descriptions speaker bios and promotional collateral that aligns with the brands tone of voice.
  • Campaign Strategy:Conduct research and develop innovative campaigns to reach the desired audience and optimise ticket sales.
  • Email Marketing:Support the Event Manager to implement automated email campaigns using Click Dimensions andcvent performing A/B testing and response analysing for future improvements.
  • Social Media:Create engaging LinkedIn content to build pre-event buzz andmaintainpost-event engagement.
  • Paid Digital:Manage external agencies for paid digital campaigns including PPC and Google AdWords.
  • Website Management:Launch event websites ensuring SEO and UX are optimised and content is updated throughout the event lifecycle.
Sponsorship Acquisition and Management
  • Sales Targets:Identifynew sponsors and exhibitors to help reach commercial targets.
  • Relationship Management:Build relationships with existing sponsors throughregularmeetings.
  • Proposals:Support the development of event sponsorship proposals value propositions and pitches.
Speaker Management and Agenda Development
  • Agenda development:Support regardingevent flow and agendadesign.Workwith colleagues to ensure the content is relevant to the agendaandIbecpositioning.
  • Technical briefings:Briefspeaker on technical requirements including AV set up tech checks and use of anytechfor live polling or eventapps.
  • MC Briefing:Provide MC withtalking points timingsand formathousekeeping notesetc.
  • On site speaker support:Manage the onsite arrival and transition of speakers ensuring they areprepared
Onsite event management
  • Registration & Delegate Experience:Set up and manageregistration deskdelegate check-insresolving any entry or ticketing queries to ensure a seamless arrival experience.
  • Brand Identity & Signage:Oversee the installationofphysical brandingand signage to ensure aconsistent and high-quality visualbrandidentity throughout the venue.
  • Staging & AV Coordination:Manage the staging and audio-visual requirements bycoordinating withtechniciansfor rehearsalstransitionslightingand sound checks.
  • Onsite Problem Solving:Apply a Decide and Do approach to troubleshoot issues or logistical changes during the eventwhilemaintaininga focus on delegate experienceat all times.

Post Event Analysis
  • Reporting:Conductanalysis forreporting of event performance including providing metrics on attendance costsNPS brand impact and member feedback.
  • Evaluations:Conduct post-event evaluations and debriefs todeterminehow future events can be improved.

NOTE: This list is not exhaustive but serves to reflect the nature of the duties included in the role. Given the nature of the organisation and the need to respond to members needs on an ongoing basis the role is subject to change over time. Sector assignment may be subject to change.
Flexibility of duties and work schedule is a key requirement of the role. On occasions events take place outside Dublin or outside standard office hours.
ABOUT YOU
Qualifications
  • Marketing or communicationsdegree or other relevant qualification.
  • Additionalqualifications anadvantage

Knowledge/Experience
  • Essential the person hasB2B event management experience
  • A minimum of3-5years experienceina B2B role.
  • A proventrack recordindevelopingdeliveringand tracking of integratedmarketingcampaigns.
  • Experience in content creation including digital and social media.
  • Experience withcventand Click Dimensions or similar is an advantage however training will be provided.
  • An understanding ofAI tools to drive innovation and productivityis anadvantage howevertraining will be provided.
  • Excellent project managementand task prioritisation.
  • Excellent understanding of the needs of corporate participants.

Key Skills
  • B2Bevent managementexperience
  • Campaign management
  • Copywriting
  • Excellentcommunication skills
  • Experience with digital marketing
  • Excellent analyticaland reportingskills
Personal Characteristics
  • Ability to work under pressure and as part of team
  • Performance drivenwith a focus oncustomer and eventexperience
  • Time management skills and ability to prioritize a large volume of tasks
  • Flexible resourceful and highly creative
  • Problem-solving acumenwith a Decide and Doapproach
  • Flexibility for early starts and late check outson occasion.

Ibec Core Competencies

Bias towards action
  • Collaborative work together as one Ibec.
  • Dynamic approach initiatives with careful planning energy drive and resilience.
  • Decisive make clear well-informed decisions.
Member and Customer Focus
  • Agile and Adaptive embrace change and be adaptive to members needs and in ambitious situations.
  • Creative and Innovative not afraid of dynamic thinking in finding solutions.
  • Curious and Critical Thinking open minded and proactive in gathering data in developing opinions.
Drive and Personal Leadership
  • Ambitious driven and can take responsible risks.
  • Accountable committed to highest standards and takes ownership of actions.
  • Continuous Improvement proactive on personal and professional development

Ibec is an equal opportunity employer and is committed to providing reasonable accommodations for potential and existing employees with a disability. Should you wish to request a reasonable accommodation please email
About us
Working in Ibec

Join Ibec and further your career.

Working in Ibec means you are part of an overall effort to deliver on a vision for Ireland to be a balanced growing and prosperous society. We look to the workplace of the future with the changing needs of our members as well as our workforce to create a dynamic and exciting working environment.
We hire people from many backgrounds who are highly knowledgeable engaging professional and most importantly passionate about business.
JOB DETAILS We are seeking an experienced Marketing professional to join a busy Dublin-based events team where they will manage the end-to-end lifecycle of high-profile flagship corporate and member events.The successful candidate will support the Event Manager by working acro...
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Key Skills

  • Business Development
  • Sales Experience
  • Loyalty Marketing
  • B2B Sales
  • Time Management
  • Marketing
  • Cold Calling
  • Microsoft Powerpoint
  • SEO
  • Social Media Management
  • Customer relationship management
  • Lead Generation

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Working in Ibec Join Ibec and further your career. Working in Ibec means you are part of an overall effort to deliver on a vision for Ireland to be a balanced, growing and prosperous society. We look to the workplace of the future with the changing needs of our members as well as our ... View more

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