Marketing Manager (Dine-in Customer Experience)

Job Purpose:

Plan and execute integrated calendar visibility programs promotions and product bundles that lead to higher category consumption.

Main Responsibilities:

• Drive brand and sales performance through core initiatives that grow eating occasions
• Develop channel exclusivity program to drive business growth in Dine in and Take Away channel
• Initiate commercial plan that relevant to consumers need and capture traffic to store for growing dine in and take away channel consistently
• Elevate overall consumers experience through food / service / or activity for dine in channel along the year
• Build consumers engagement to grow brand equity through special programs ex. Birthday program etc.
• Develop and execute end-to-end consumers journey for take away consumers to drive business growth consistently
• Build campaign forecasting and sales / financial impact that inline with business objective and guardrail
• Work with partner/ landlord to develop strong local store marketing program that build incremental sales to business
• Work closely with cross functional team and marketing team to design effective execution plan for execution at store level smoothly
• Develop campaign tracking and provide analysis in responsible campaigns to understand business impact consumers insight and key learning

Qualifications :

Qualifications

• Bachelor s degree or higher in Marketing Business Administration or any related field
• At least 7 year experience in directing and leading sales and marketing
• Experience working in restaurant operations and management or FMCG
• Excellent communication and people skills
• Creativity and commercial awareness
• Excellent knowledge of MS Office

Additional Information :

We are a diverse group of down-to-earth straightforward and very result-oriented people with a vision. To be a Global Operator of Multiple Food Brands with the objective of providing 100% Satisfaction to all stakeholders.

We also share an inspiring organization culture: Driving to Unlock the Impossibilities. This culture is the foundation in everything we do here. If you are a highly motivated extremely organized business executive with a successful track record in driving sales and are looking for an opportunity to play a key role for an exciting company that will reward you for your dedication then Minor Food is right for you 

Remote Work :

No

Employment Type :

Full-time