Italy International Generalist-3

Join the team redefining how the world experiences design.

Hey gday mabuhay kia ora 你好 hallo vítejte!

Thanks for stopping by. We know job hunting can be a little time consuming and youre probably keen to find out whats on offer so well get straight to the point.

At Canva our mission is to empower the world to designand were growing fast across the globe. With over 200 million monthly active users in over 190 countries were on a mission to make Canva the most loved brand in the world. To support this ambition were building a world-class growth marketing team thats deeply local highly creative and relentlessly performance-focused.

About you
As our Growth Marketing Lead you will be the main POC for the Territory and a thought partner to our Country Managers. You will drive the strategy for Marketing on the ground in each market partnering with your Performance Organic Social Community and Creative colleagues to deliver strategies deeply connected to local business priorities and audience be accountable Marketing performance at a macro level and be consistently vocal for local in achieving these goals.

What youll do

• Own end to end marketing strategies for your territory of Pioneering and Frontier Markets 
• Apply a full (marketing) funnel view to tracking and driving results 
• Connecting the dots between brand & performance media and our O&O channels 
• Drive local brand marketing strategy and connect brand messaging with that of the rest of our paid & owned channels 
• Execute field marketing projects to test events/partnerships as a new vehicle for building the brand and acquiring new customers 

What were looking for

• Extensive experience in delivering local market strategies as part of a global organization 
• A proven track record of driving commercial outcomes
• Generalist marketing knowledge with an understanding of how and when to pull different marketing levers to drive results
• A team player - a strong collaborator and a supportive colleague
• A critical thinker - someone who will challenge the status quo and help us innovate around local priorities 
• Creativity! We will be investing heavily in our local brand this year so need someone with experience of driving brand activity working with agencies and a vision for what good brand marketing looks like in your locale 

About the Team
Marketings mission at Canva is for Canva to become the most loved brand in the world. Canvas International Marketing Group is a diverse and distributed group of marketers who take this mission forward to drive user growth brand awareness and affinity in our priority international markets.
As part of the International Marketing Group our Growth Marketing team drives Canvas growth by blending global strategies with hyperlocal insights. We aim to create meaningful connections with users in Europe regional campaigns localised moments and evergreen creative initiatives across a variety of functions - performance marketing brand events partnerships social community engagement and other growth channels.

Other stuff to know
We make hiring decisions to engage contractors based on your experience skills and passion. When you signify interest in the role please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process.

Please note that meetings are conducted virtually.

We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!

Check out for more info. 

Remote Work :

Yes

Employment Type :

Full-time