Director, Solutions Marketing

Shakopee, MN - USA

Yearly Salary: $ 160297 - 235102

Posted on: 16 hours ago

Vacancies: 1 Vacancy

Job Summary

Join us at Entrust

At Entrust were shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible global workplace we empower careers foster collaboration and build solutions that help keep the world moving safely.

Get to Know Us

Headquartered in Minnesota Entrust is an industry leader in identity-centric security solutions serving over 150 countries with cutting-edge scalable technologies. But our secret weapon Our people. Its the curiosity dedication and innovation that drive our success and help us anticipate the future.

Entrusts ID & Card Issuance segment is seeking a passionate product marketing professional to take a leadership role within the product segment and across Solutions Marketing. The Solutions Marketing Director defines the messaging positioning and go-to-market strategy working closely with engineering product management corporate marketing channels and field sales organizations to help take Entrust Issuance to the next level. Key responsibilities of the Solutions Marketing group are to provide voice of customer analysts competitive and market insights sales/channel enablement product messaging and positioning launch products and to help define and drive the overall strategic direction and evolution of the portfolio.

Position Overview:

This Issuance Security Solutions Marketing Director plays a critical role in growing Entrusts share in the highly competitive Issuance market. You will be responsible for defining the compelling solution value proposition for key use cases and building messaging that is differentiated clear simple and compelling. As the chief Issuance storyteller you will serve as a global subject matter expert on the market trends and Entrust products. And as a director you will lead cross-functional initiatives that are critical to growing the Entrust business. The ideal candidate will have a deep understanding of the Issuance market a passion for storytelling experience leading cross-functional teams management know-how and an ability to get work done.

Responsibilities:

Develop and execute annual and quarterly product marketing analyst and communication strategies and plans working in partnership with growth and field marketing
Develop product messaging and positioning with product management that is both relevant compelling differentiating and targeted to buyers
Define and articulate the solution communication strategies unique value proposition and messaging plans for various target use cases audiences and personae
Be the expert on your customers how they buy their buying criteria and how to best reach them; glean deep customer insights that lead to better ROI
Develop engaging product collateral thought leadership content and sales enablement content including: datasheets website content white papers playbooks and battle cards that bring impactful content to Entrust sales partners and end users
Coordinate with growth field and channel marketing teams to drive marketing initiatives to drive pipeline that will convert to revenue. Be accountable to segment stakeholders to help ensure Issuance Marketing KPIs are attained
Research competitor and market activity to keep apprised of tailwinds and headwinds. Enable sales and product teams with market and competitive intelligence
Lead a team of seasoned Solutions Marketing professionals

Basic Qualifications:

5 years of increasing responsibility in product marketing preferably in the ID & Card Issuance space
Bachelors degree in relevant field
Previous leadership and personnel management experience
Excellent verbal communication presentation and writing proficiency are mandatory
Deep understanding and familiarity with channels
Ability to travel including internationally approximately 20% of the time

At Entrust we dont just offer jobs we offer career journeys. Here is what you can expect when you join our team:

Career Growth: Whether youre a budding developer or a seasoned expert were invested in your professional journey. With learning-forward initiatives and exciting challenges your growth is our priority.

Flexibility: Life is all about balance. Whether youre remote hybrid or on-site we offer flexible options that fit your lifestyle.

Collaboration: Here your voice matters. Our teams thrive on sharing ideas brainstorming solutions and working together to build a better tomorrow.

We believe in securing identitiesbut it doesnt stop there. At Entrust were passionate about valuing all identities. Our culture is built on diversity inclusion and respect. From unconscious bias training for our leaders to global affinity groups that connect colleagues across the globe were creating a community where everyone is encouraged to be themselves.

Ready to Make an Impact

If youre excited by the prospect of innovating growing your career and collaborating in a dynamic environment Entrust is the place for you. Join us in making a difference. Lets build a more secure worldtogether.

Apply today!

For more information visit . Follow us on LinkedIn Facebook Instagram and YouTube

Compensation Range:

The anticipated starting base pay for this position is: $160297-$235102 per year (in the primary posting location). Actual compensation will be determined based on geographic location education skills and experience. This position is also eligible for the companys discretionary annual incentive addition to your pay Entrust offers eligible colleagues and their dependents comprehensive health and well-being programs which include medical vision dental a generous 401(k) matching contribution life and disability insurance mental health coaching virtual fitness programs paid personal time off plus 12 paid holidays parental leave and education reimbursement. Please speak with the recruiter for more details. Note: Benefit and Compensation programs are subject to eligibility requirements and other terms of the applicable plan or program. Entrust has the right to end suspend or amend any of its plans at any time in whole or in part.

For US roles or where applicable:

Entrust is an EEO/AA/Disabled/Veterans Employer

For Canadian roles or where applicable:

Entrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas. We welcome applications from qualified individuals of all backgrounds and we strive to provide an accessible experience for candidates of all abilities.

If you require an accommodation contact .

Recruiter:

Richa Srivastava

Required Experience:

Director

Join us at EntrustAt Entrust were shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible global workplace we empower careers foster collaboration and build solutions that help keep the world moving safely.Get to Know UsHeadquartered i...