PR Account Director

Were looking for an Account Director to lead senior client relationships and play a pivotal role in shaping standout creative earned and influencer work within our PR & Partnerships team.

This is a strategic hands-on role for someone who thrives on ideas understands how creativity travels through media and culture and knows how to turn that into real business impact.

Youll sit at the intersection of clients creativity and culture acting as a strategic partner to brands and a creative leader within the agency. Youll inspire teams push ideas further and ensure Iris delivers work that earns attention conversation and fame.

The Role:

Client Leadership

• Be the senior trusted voice for clients owning relationships at a strategic level and acting as a confident creative counsellor.
• Lead key areas of the client business shaping the earned and influencer vision and ensuring work ladders up to wider brand and business objectives.
• Challenge briefs where needed and push clients towards braver more impactful creative thinking.

Creative Leadership

• Champion big bold earned-first ideas proactively bringing culturally relevant opportunities to clients.
• Work closely with Iris creative social and strategy teams to develop ideas that are designed to travel through media talent and culture.
• Play a key role in creative development from early idea generation through to execution and amplification.
• Ensure creative work is distinctive on-brand and worthy of attention never just doing PR.

Media relations

• Youll create media strategies lead media sell-ins taking responsibility for results. Youll need to demonstrate a creative approach to media relations coming up with new stories/angles.

Talent managers

• Youll lead relationships with talent and influencer agents ensuring that were at the forefront of pairing talent with our brands.

Commercial & Account Ownership

• Take ownership of the
  commercial health of your accounts including budgets forecasting resourcing and profitability.
• Identify opportunities for organic growth expanded scopes and creative partnerships.
• Contribute to new business helping shape compelling creatively ambitious and commercially sound pitches.

Team Leadership

• Lead inspire and develop Account Managers and Executives fostering a culture of creativity confidence and high performance.
• Set clear expectations support prioritisation and encourage teams to think bigger and more creatively.
• Act as a role model for Iris values and creative ambition.

Writing Storytelling & Evaluation

• Oversee and elevate all written outputs from creative briefs and press materials to pitch decks and strategic narratives.
• Ensure reporting tells a clear compelling story: not just what we did but why it mattered.
• Use insight and results to fuel smarter braver creative thinking.

Creative

• Youll take responsibility for developing regular proactive creative ideas for retained and project-based accounts.

What were looking for:

• Deep understanding of media talent creators and culture.
• A confident client counsellor who can sell creative ideas and build trust at a senior level.
• Strong commercial awareness with experience managing budgets and growing accounts.
• Someone who instinctively thinks ideas-first not channel-first.
  
• A natural collaborator who thrives in an integrated creatively led agency environment.
• Someone endlessly curious about the world culture and creativity.
• Experience working with alcohol or consumer electronics brands would be a bonus.

Required Experience:

Director