Associate Creative Director, Copy
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
SHADOW is seeking an Associate Creative Director (Copy) with 8 years of multidisciplinary creative experience ideally within agency environments and for consumer brands. This cross-divisional agency role is responsible for leading the ideation and development of culturally relevant campaign concepts and executing copy vision across SHADOWs full roster of clients. The ideal candidate is a fast strategic thinker who understands how ideas live travel and evolve in culture and knows how to write for that reality.
What You Bring:
Cultural Fluency & POV: You live and breathe internet culture. You understand how conversations move across platforms how brands earn attention (as opposed to buying it) and how to contribute meaningfully to cultural moments without chasing them. Your work demonstrates taste restraint and strong creative conviction.
Dynamic Craft: You are an expert with fluency writing across formats: scripting long-form storytelling campaign narratives taglines headlines captions memes and reactive copy. You understand social platform nuance (TikTok Instagram X YouTube Reddit emerging channels) and how to write natively for each.
Conceptual Thinking: You have a proven ability to originate big sticky ideas that are born in culture and scalable across channels. You can translate strategy and cultural insight into clear compelling concepts and sharp copy systems.
Leadership: You are a senior creative voice for both clients and internal teams setting the standard for social excellence.
What You Do:
Creative Development: Lead the development of social-first and culture-driven campaign concepts for new and existing clients in close collaboration with art directors copywriters strategists social leads and producers. Shape the narrative voice and messaging across all creative expressions.
Platform-Native Execution: Oversee copy across integrated campaigns real-time/reactive moments video and short-form scripted series experiential extensions and digital/web touchpoints. Ensure work feels native timely cohesive and distinct.
Cultural & Editorial Direction: Guide brand participation in cultural moments trends and conversations with clarity and authenticity. Balance speed with strategy ensuring reactive and always-on copy maintains brand voice and creative integrity.
Brand Voice & Messaging Systems: Own and evolve brand voice across social ecosystems. For select clients help build or refine messaging frameworks tone-of-voice guidelines and campaign/social playbooks that empower consistency while leaving room for spontaneity.
Team Leadership & Development: Manage mentor and develop a team of copywriters. Provide clear constructive feedback encourage experimentation and raise the overall quality and ambition of the creative output.
Client & Creative Relationships: Build trusted creative relationships with clients acting as a strategic and cultural partner. Grow and maintain a network of writers editors creators and cultural collaborators to support fast relevant execution when needed.
Annual Compensation:
$135K - $170K (commensurate with experience)
What We Provide:
- Medical dental vision insurance
- Generous PTO and paid holidays
- Dedicated mental health days
- Unlimited sick time
- Give Back. We want SHADOWs to extend their hearts and give back to their various communities and interests on the clock! We offer 40 hours of paid VTO annually (voluntary time off)
- 401(k) retirement plan with matching
- Pre-tax commuter and healthcare benefits
- 12 weeks paid leave for new parents
- Individualized career mapping
- Summer Fridays (early close Fridays Memorial Day - Labor Day)
- Hybrid work schedule (1-3 days in office per week depending on role)
While SHADOW intends to maintain these employee benefits the Company reserves the right to modify amend or terminate these benefits at any time and for any reason.
Additional Information
SHADOW promotes a diverse and high performing company culture. SHADOW is dedicated to providing equal opportunities to all qualified persons and to recruit hire train promote and compensate persons in all jobs without regard to race color religion sex national origin disability or sexual orientation.
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Director
Key Skills
- Marketing
- Logo Design
- Trello
- Adobe Creative Suite
- Martech
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Copywriting
- Customer relationship management
- Experience Design
- Adobe Indesign
About Company
SHADOW is a creative marketing and communications agency with integrated disciplines across media relations, influencer marketing, experiential and event production, social media management and content development.
