Sr. Manager, Business Development
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Monthly Salary:
Posted on:
23 hours ago
Vacancies:
1 Vacancy
Job Summary
About AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach monetize and grow their global audiences. For more information about AppLovin visit: .
To deliver on this mission our global team is composed of team members with life experiences backgrounds and perspectives that mirror our developers and customers around the world. At AppLovin we are intentional about the team and culture we are building seeking candidates who are outstanding in their own right and also demonstrate their support of others.
Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.
About AppLovins eCommerce Team
AppLovin is the market leader in performance advertising for mobile 2024 we expanded into the ecommerce space enabling brands to reach 150M U.S. daily active users in a variety of mobile gamesscale that rivals the largest social Q4 we reached a $1 billion annual run rate in gross advertiser spend in the ecommerce category alone.
Learn more about our fast-growing ecommerce beta: global team is composed of team members with life experiences backgrounds and perspectives that mirror our customers around the world. We are intentional about the team and culture we are building seeking candidates who are outstanding in their own right and also demonstrate their support of others.
About the Role
We are hiring our first BD Leader in Japan to help establish and scale AppLovins eCommerce business in the market. This is a rare opportunity to enter at an early stage and play a critical role in revenue growth strategic partnerships and go-to-market execution.
You will define market strategy secure and grow strategic advertiser relationships and serve as the voice of Japan within global eCommerce organization. This role requires a leader who can operate at both the executive and hands-on levels combining strategic judgment with deep performance marketing expertise.
In this highly visible client-facing role you will work closely with eCommerce advertisers regional leadership and global product teams to drive adoption performance and long-term growth.
Responsibilities
- Own end-to-end strategy and revenue growth for AppLovins eCommerce business in Japan.
- Define and execute the local go-to-market strategy including market entry advertiser segmentation and growth priorities.
- Build and expand a portfolio of strategic eCommerce partnerships engaging directly with CMOs founders and senior marketing leaders.
- Serve as a trusted executive-level advisor to top advertisers guiding long-term growth strategy and performance optimization.
- Lead complex commercial discussions including long-term partnerships scaling plans and strategic investments.
- Oversee campaign performance at a strategic level ensuring teams and partners are optimizing toward ROAS LTV and growth objectives.
- Translate local market insights into clear recommendations that influence global product strategy roadmap prioritization and commercial models.
- Partner closely with global Sales Product and Data Science leadership to evolve AppLovins eCommerce offering.
- Represent AppLovin as a senior leader in the local ecosystem including at industry events conferences and executive forums.
- Act as a mentor and cultural leader setting the standard for how AppLovin operates in the market as the team scales.
Basic Qualifications
- 7 years of experience in performance marketing digital advertising or business development with a strong track record of driving revenue growth.
- Proven experience owning market-level or regional revenue and building businesses from an early or scaling stage.
- Deep understanding of performance marketing KPIs attribution models incrementality and customer lifecycle measurement.
- Extensive experience working with DTC brands platforms or agencies ideally within the Japan market.
- Strong executive presence with the ability to influence and advise C-level stakeholders.
- Exceptional analytical skills with the ability to translate complex data into strategic direction and business outcomes.
- Demonstrated ability to operate autonomously in ambiguous environments and make high-impact decisions.
- Excellent communication skills in both Japanese and English.
Preferred Qualifications
- Established network within the Japan eCommerce and digital advertising ecosystem.
- Hands-on experience with major advertising platforms such as Meta Google TikTok and related analytics tools.
- Experience with full-funnel media strategy CRO incrementality testing and long-term growth modeling.
- Strong understanding of mobile advertising and app-driven user acquisition.
- Experience influencing or contributing to product development or platform roadmap decisions.
- Strong academic background (BA/BS or equivalent).
- Comfort with data automation and emerging ad technologies.
Required Experience:
Manager
Key Skills
- Business Development
- Sales Experience
- B2B Sales
- Marketing
- Cold Calling
- Account Management
- Territory Management
- Salesforce
- Affiliate Marketing
- CRM Software
- negotiation
- Lead Generation
About Company
AppLovin connects you to audiences in-app, on mobile devices, across streaming TV, and beyond. Our advanced suite of solutions for app monetization and user acquisition drives growth and maximizes revenue for publishers and advertisers globally. Grow your business with AppLovin.
