Senior Vice President of Sales & Marketing- Home Care Hospice

KeystoneCare

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profile Job Location:

Wyndmoor, PA - USA

profile Monthly Salary: Not Disclosed
Posted on: 16 hours ago
Vacancies: 1 Vacancy

Job Summary

Description

About KeystoneCare

KeystoneCare is a leading nonprofit provider of home health hospice and palliative care services. We are committed to delivering compassionate patient-centered care that honors dignity comfort and choice. Our team partners with healthcare organizations families and communities across the region to ensure seamless access to high-quality services.

Position Overview

KeystoneCare is seeking an experienced and mission-drivenSenior Vice President of Sales & Marketingto lead our clinical outreach sales and marketing operations. This executive leader will oversee a multidisciplinary team strengthen referral partnerships across five counties and drive strategic growth initiatives that expand access to care.

The ideal candidate is a seasoned healthcare professional with strong leadership abilities deep clinical understanding and a passion for supporting patients and families during critical moments of care.



Requirements

Key Responsibilities

Leadership & Strategy

  • Direct the Sales and Marketing division including Clinical Liaisons and Account Executives.
  • Develop and execute strategic plans to support organizational growth and enhance service delivery.
  • Partner with senior leadership on cross-functional initiatives quality improvement and program development.

Business Development & Partnerships

  • Build manage and expand referral relationships with hospitals physician groupsassisted living facilities skilled nursing facilities case managers and healthcare executives.
  • Represent KeystoneCare in strategic meetings presentations and community partnerships.
  • Identify emerging opportunities to strengthen market presence and expand service reach.

Patient & Family Support

  • Ensure seamless care coordination by collaborating with individuals families and care management professionals.
  • Guide staff in providing compassionate assistance with care decision-making and access to services.
  • Uphold KeystoneCares commitment to empathy responsiveness and clinical excellence.

Clinical Expertise & Education

  • Serve as a subject matter expert in hospice and palliative carehome healthcare private duty homecare pain management advanced care planning and end-of-life support.
  • Deliver educational sessions and presentations for healthcare partners community groups and internal teams.
  • Maintain clinical insight to inform program development and staff support.

Operational Oversight

  • Drive departmental performance ensuring compliance with regulatory standards and organizational policies.
  • Coach mentor and develop team members to promote high engagement and professional growth.
  • Drive strategic utilization of the agencys CRM platformto ensure accurate timely data entry optimize workflows and enable actionable insights for sales and marketing performance.
  • Leverage CRM analytics and market intelligence datato identify referral trends forecast growth opportunities and inform targeted marketing strategies aligned with organizational goals.
  • Establish data-driven decision-making practicesby coaching the team on effective use of CRM tools reporting dashboards and competitive intelligence to maximize referral generation and market share.

Qualifications

  • Registered Nurse (RN) with a BSN or other advanced clinical degree or business degree
  • Proven track record of driving sustainable growth in a sales leadership capacity including achieving or exceeding revenue and referral targets through strategic planning team development and market expansion initiatives.
  • Demonstrated leadership experience within hospice palliative care home health or related healthcare sectors.
  • Proven ability to lead multidisciplinary teams and manage outreach or business development functions.
  • Exceptional communication relationship-building and problem-solving skills.
  • Ability to collaborate with healthcare leaders clinical staff patients and families.



Benefits
  • Accrued Paid Time Off
  • Paid Holidays
  • Medical Dental Vision and Aflac plans available
  • $25K Company Paid Life Insurance Policy
  • Retirement plan with discretionary employer match

Required Experience:

Senior Exec

DescriptionAbout KeystoneCareKeystoneCare is a leading nonprofit provider of home health hospice and palliative care services. We are committed to delivering compassionate patient-centered care that honors dignity comfort and choice. Our team partners with healthcare organizations families and commu...
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Key Skills

  • Digital Marketing
  • Performance Marketing
  • B2B Sales
  • Marketing
  • SAAS
  • Growing Experience
  • Pardot
  • Attribution Modeling
  • Marketing Automation
  • Customer Segmentation
  • Martech
  • Lead Generation

About Company

Company Logo

KeystoneCare is a charitable nonprofit organization that provides a full continuum of in-home healthcare services across the Greater Philadelphia Region. Since 1994, we have been helping improve the quality of life for our patients and their families, regardless of stage of life or st ... View more

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