Head of Digital Marketing FX Industry
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Job Location:
Monthly Salary:
Posted on:
4 days ago
Vacancies:
1 Vacancy
Job Summary
Position: Head of Digital Marketing - FX Industry
Location: Limassol Cyprus
Employment type: Full-time
Remuneration: Base salary.
About the role.
We are looking to hire a Head of Digital Marketing to act as a strategic data-driven leader who thrives on turning numbers into insights and insights into growth. This role owns the global digital marketing strategy driving high-quality lead generation and client acquisition through advanced analytics attribution and performance marketing excellence.
DUTIES AND RESPONSIBILITIES
- Develop and lead the end-to-end global digital marketing strategy across paid search display paid social programmatic SEO and retargeting.
- Plan execute and optimize high-performing campaigns across platforms such as Google Ads Bing Meta TikTok LinkedIn X and programmatic networks.
- Build and scale an integrated lead generation framework using audience segmentation funnel optimization and performance analytics.
- Translate commercial objectives into actionable measurable digital strategies that support growth targets.
- Champion a data-first marketing culture by integrating digital analytics with business intelligence for actionable insights.
- Design and manage multi-touch attribution models and collaborate with IT and analytics teams to enhance reporting dashboards and decision-making tools.
- Lead global digital campaigns with a strong focus on ROI lead quality scalability and sustainable performance.
- Oversee external media agencies to ensure alignment with strategy efficient execution and achievement of performance targets.
- Continuously optimize campaigns through testing of creatives landing pages targeting and channel mix.
- Collaborate closely with internal stakeholders including Business Development Product/IT Compliance Country Managers and regional marketing teams.
REQUIREMENTS:
- Fluent in English (minimum C1 level) with strong proficiency in both written and verbal
- Minimum 4 years of experience in digital or performance marketing with at least 2 years in a strategic role leading end-to-end paid media strategies.
- Proven experience driving data-led lead generation within financial services and/or FX trading environments.
- Advanced knowledge of multi-channel attribution funnel analytics and media mix modeling.
- Strong hands-on expertise with Google Ads Meta Ads LinkedIn Ads GA4 Google Tag Manager and data visualization tools such as Power BI.
- Demonstrated ability to manage large media budgets with clear ROI and pipeline impact.
- Highly analytical growth-focused mindset with the ability to convert complex data into commercial strategy.
- Excellent leadership communication and stakeholder management skills.
BENEFITS:
- Unique opportunity to build your career within a fast-growing global organization
- Competitive remuneration package based on qualifications and experience including 13th salary and discretionary performance bonuses
- Comprehensive medical insurance covering outpatient inpatient and dental care
- Continuous professional growth through our Employee Training & Development program
- Participation in our Provident Fund Scheme for long-term savings and investment
- Birthday and loyalty benefits recognizing employee milestones
- Collaboration with SportBenefit to support health and well-being
- Regular team-building events and group activities fostering a strong and engaging company culture.
To apply for this position and to explore many other exciting opportunities visit and apply through our career page: Start date: ASAP
Relocation support: locally based candidates only! No visa support provided!
Salary: gross per year (depending on experience)
Languages required: Fluent English
Key requirements:
o Proven senior digital marketing leadership experience within FX/CFD fintech or online trading
o Strong background in performance marketing affiliates and client acquisition at scale
o Experience managing budgets and multi-region growth strategies
o Data-driven mindset with strong stakeholder skills.
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Customer Acquisition
- Multichannel Marketing
- Affiliate Marketing
- Team Management
- Public Speaking
- Lead Generation
