Marketing and Communications Manager

AccorHotel

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profile Job Location:

Knutsford - UK

profile Monthly Salary: Not Disclosed
Posted on: 2 days ago
Vacancies: 1 Vacancy

Job Summary

  • Presenting marketing performance updates at monthly meetings highlighting ROI insights and opportunities for new activity in response to business trends.
  • Collaborating with the Director of Sales and Marketing General Manager and Commercial Team to integrate marketing and communications strategies across departments.
  • Maintaining and strengthening relationships with external agencies partners and brand representatives to ensure alignment with Fairmont and Accor standards.
  • Oversee in co-ordination with the Digital Marketing Manager update the resorts digital presence ensuring website email and social media platforms reflect brand standards current content and strategic messaging.
  • Managing and optimising databases and CRM systems for all business segments including golf spa rooms and F&B to drive targeted communication and guest engagement.
  • Acting as the brand champion ensuring all marketing materials imagery and communications adhere to Fairmonts global identity standards.
  • Leading the design and production of marketing collateral both digital and print to support guest acquisition and retention.
  • Coordinating with Fairmont and Accor regional marketing teams to implement brand campaigns locally.
  • Building and maintaining relationships with local regional and national media across travel lifestyle business and leisure sectors.
  • Developing and distributing press releases coordinating media visits and acting as spokesperson when required.
  • Identifying and executing PR opportunities partnerships and community initiatives that align with the Fairmont brand and promote resort awareness.
  • Monitoring media coverage evaluating results and circulating relevant stories internally.
  • Coordinating and supporting resort events including weddings corporate launches and trade exhibitions ensuring consistent branding and communication.
  • Organizing and promoting in-house events such as wedding fairs and F&B activations.
  • Developing and maintaining local partnerships and community initiatives that enhance brand reputation and drive positive PR exposure.
  • Representing the resort at trade shows media events and relevant exhibitions to explore new opportunities.
  • Compiling monthly marketing performance reports highlighting activity spend ROI and key learnings.
  • Monitoring campaign effectiveness adjusting plans to maximise impact and return on investment.
  • Supporting and collaborating with all departments to ensure marketing initiatives drive revenue and guest engagement.
  • Mentoring training and guiding marketing team members and colleagues to build skills and foster a guest-focused culture.

Qualifications :

  • Degree in Marketing Communications Business or a related field or equivalent commercial experience
  • 35 years experience in e-commerce digital marketing or a similar role in hospitality or related industries
  • Excellent communication and customer service skills in written and spoken English
  • Ability to engage effectively with luxury clientele and senior stakeholders
  • Highly organized self-motivated and able to manage competing priorities in a fast-paced environment
  • Results-oriented proactive and solution-focused with a collaborative approach
  • Upholds brand standards for professional conduct and presentation
  • Proficient in MS Excel Word & PowerPoint

Please note that we believe in flexibility and multi-skilling and you may be asked to do different tasks from time to time to enable us to meet the needs of our guests and colleagues


Additional Information :

What is in it for you

  • Exclusive Discounts:
    • Fairmont Cheshire The Mere Spa and Golf discount
    • Fairmont Raffles and Accor Hotels (friends and family rates are included)
    • 20% off food and beverage in on-site restaurants
  • Colleague restaurant
  • Being part of The Mere Team our culture is unique!
  • You will benefit from training and development opportunities
  • Competitive salary and benefits including pension
  • 28 days of holiday including public holidays
  • 1-5 days service award based on length of service
  • Special rates for Fairmont Cheshire The Mere colleagues and their friends & family and discount across Accor hotels worldwide
  • And last but not least you will get to work with a team of EXTRAORDINARY people

Remote Work :

No


Employment Type :

Full-time

Presenting marketing performance updates at monthly meetings highlighting ROI insights and opportunities for new activity in response to business trends.Collaborating with the Director of Sales and Marketing General Manager and Commercial Team to integrate marketing and communications strategies acr...
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Key Skills

  • Internal Control
  • Accounting And Auditing
  • Accounts Handling
  • General Services
  • Elevator
  • Brand

About Company

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As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a com ... View more

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