Head of Marketing Country Choice

Orpington - UK

Monthly Salary: Not Disclosed

Posted on: 13 hours ago

Vacancies: 1 Vacancy

Job Summary

Head of Marketing Country Choice

Orpington

Reporting into the Managing Director the Head of Marketing is a key leadership role responsible for shaping and delivering the marketing strategy to support Country Choices business objectives. This position drives innovation proposition development and execution of the marketing mix to achieve both short-term tactical goals and long-term strategic growth. The role ensures the brands remain distinctive competitive and aligned with customer needs.

You will have 5 direct reports budget responsibility UK wide responsibility for the marketing strategy and have a direct influence on sales growth margin improvement and customer acquisition and retention.

What youll be doing:

Develop and review marketing plans budgets and KPIs to deliver business objectives
Lead the development and implementation of the business proposition and marketing mix
Drive growth through compelling promotions gap-fill programmes and category management
Bring to market NPD and food concepts that deliver category growth and customer operational simplicity
Drive consumer awareness to our brands across retail convenience and foodservice including packaging
Manage national and regional industry customer and internal trade shows and exhibitions
Manage annual price changes ensuring they remain competitive in line with the market and maintaining customer profitability
Lead digital initiatives including online sales channel development loyalty programmes and social media strategy
Provide market customer and competitor intelligence to underpin strategic decisions
Contribute to customer retention and acquisition through compelling propositions and pricing strategies
Manage marketing spend within agreed budgets
Ensure all initiatives are supported with effective communications and distribution incentives (sales literature trade shows website etc.)
Lead coach and develop the marketing team to build capability and retain top talent

What we are looking for:

Proven success in senior marketing leadership role
Strong people management experience with a track record of developing high-performing teams
High commercial awareness and ability to leverage commercial levers for growth
Excellent strategic planning analytical and organisational skills
Strong project management capability and experience delivering cross-functional initiatives
Strategic capability with ability to balance detail and big-picture thinking
Strong influencing and communication skills across all levels
Resilient under pressure with ability to adapt to changing priorities
Results driven with a focus on delivering commercial outcomes
High ethical standards and sound judgment in decision making
Ability to inspire and lead teams through change

Additional Information :

At Brakes everyone is welcome. We dont want you to fit our culture we want you to help define it and we actively celebrate the unique talents of each and every colleague. We dont just look at your CV were more focused on who you are and your potential. As part of our values we are committed to fostering a diverse and inclusive culture where everyone has a voice is appreciated and has the same opportunities. We work hard to ensure that everyone feels part of our business as we care for one another and connect the world through food and trusted partnerships. Our ultimate goal is to ensure that everyone belongs and thrives at Brakes and we recognise that Brakes can only thrive when everyone feels they belong. Well do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process speak to our resourcing team who will be happy to support you.

Brakes

Built on a passion for food and feeding the nation we are the UKs largest foodservice supplier. Every day Brakes deliver the highest quality fresh and frozen food and ingredients from our nationwide network of distribution centres to some of the nations most famous pubs and restaurants as well as schools caterers care homes and hospitals. Our customers depend on us and our 8000-strong workforce is dedicated and proud to be part of this vital provision. And were growing!

Remote Work :

Employment Type :

Full-time

Head of Marketing Country ChoiceOrpingtonReporting into the Managing Director the Head of Marketing is a key leadership role responsible for shaping and delivering the marketing strategy to support Country Choices business objectives. This position drives innovation proposition development and exec...