Regional Sales Manager, WA
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Job Location:
Monthly Salary:
Posted on:
Yesterday
Vacancies:
1 Vacancy
Department:
Job Summary
LEAD AND DIRECT
- Lead and direct the sales team to achieve business plan objectives distribution and market share targets
- Develop and implement the state execution plan in alignment with the overarching national business plan
- Monitor local and national market trends to identify opportunities for growth and business development
- Present regularly to the senior management team on state performance state plans and business development and improvement initiatives
- Manage and motivate all field staff to deliver to target
COACH
- Provide coaching and development to the Field Sales Manager through dedicated day-in-trade sessions in the field
- Coach and mentor Sales Managers Strikers and Sales Activators in field sales relationship management visual merchandising and brand visibility
- Provide regular feedback to direct reports as well as formal half year and end of year reviews including career development and succession plans
- Determine product and range priorities within stores
MANAGE RELATIONSHIPS EXTERNAL & INTERNAL
- Develop senior relationships and hold regular meetings with Customer Head Office teams in Buying Marketing and Operations
- Build relationships with Retail Operations Managers to help execute agreed promotional programmes and negotiate for over & above activity
- Collaborate with National Account Managers Category Trade Marketing Local On Premise and Field Marketing Managers to align Red Bulls strategy with brand channel and account strategies
ACCOUNT PROGRAMS AND PLANS
- Develop execute and evaluate a disciplined promotional program to achieve volume targets by customers
- Negotiate case deals within Red Bulls agreed parameters and ensure the brand remains top of mind in the energy category
- Develop working joint business plans (JPBs with major state based corporate and independent retail P&C and non-traditional customers ensuring alignment with internal stakeholders
- Deliver monthly updates to customers on JBP progress including analysis of gaps and opportunities
- Take ownership of driving and executing initiatives outlined in the agreed JBP document while proactively implementing activities to address any gaps and achieve agreed objectives
CATEGORY MANAGEMENT & TRADE MARKETING
- Leverage insights to expand market share maximise shelf and display space and support field teams in positioning Red Bull as the top choice in the energy category
- Ensure that the Red Bull core range by channel is stocked in all accounts
- Leverage Aztec Nielsen and BI data to evaluate business performance
FORECASTING
- Guide and support the Key Account Manager in preparing volume forecasts (baseline and promotional) by customer month and SKU for a rolling 12-month period
- Monitor and communicate customer inventory forecasts ensuring free-flowing communication of customer inventory positions to supply chain as required
SPEND
- Ensure your team takes ownership of indirect spend management for your state and coach them on maintaining and updating promotional claim commitment accruals with finance on a monthly basis
- Reconcile claims paid against commitment accrual variances with finance monthly ensuring clear understanding and explanation of variances
- Ensure promotional claims are paid and processed within 28 days of receipt excluding disputed claims
- Resolve disputed claims within 120 days and report monthly customer discounts to finance and senior management
Qualifications :
- 10 years of Field and Account experience within the FMCG industry
- Proven experience across multiple channels including Route P&C Wholesale and Grocery
- Demonstrated success in hitting targets and managing budgets
- Preferred experience with Aztec Nielsen and Ex-Factory sales platforms
- Strong understanding of Selling Category and Trade Marketing principles
Additional Information :
You warrant that:
- You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
- You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
- All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Sales Experience
- Direct Sales
- Management Experience
- Territory Management
- Hospice Care
- Home Care
- Salesforce
- Outside Sales
- Sales Management
- CRM Software
- Enterprise Sales
- negotiation
About Company
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... View more
