Assistant Marketing ManagerMarketing Manager (F&BRetail)

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profile Job Location:

Petaling Jaya - Malaysia

profile Monthly Salary: MYR 8000 - 12000
profile Experience Required: 5years
Posted on: 3 hours ago
Vacancies: 1 Vacancy

Job Summary

Key Responsibilities:
  • Utilize sales data market trends consumer insights and brand analysis to design and oversee effective marketing campaigns in collaboration with internal teams and agency partners.
  • Lead the development of a comprehensive marketing communications plan that integrates both online and offline approaches managing timelines budget allocations and strategic objectives to achieve business goals.
  • Drive improvements in branding and communication strategies enhancing media spend efficiency to maximize campaign impact and ROI.
  • Serve as the primary content specialist taking ownership of message development managing art direction briefs copywriting media planning and ad optimization.
  • Tailor brand materials across all platforms to ensure they resonate with the target audience.
  • Manage and maintain brand assets coordinating updates and communications across proprietary channels.
  • Design and execute a digital content strategy that aligns with the brands identity leveraging a content calendar and optimizing budget use for targeted ads.
  • Apply media planning skills and ad optimization techniques to enhance digital presence and engagement.
  • Compile and present a monthly analysis of market performance and communication outcomes.
  • Lead manage and mentor the marketing team including task delegation performance guidance and collaboration to ensure timely and high-quality execution of marketing initiatives.
  • Perform additional tasks as required.

Requirements

  • Bachelors degree in Marketing Business or a related discipline.
  • Creative energetic and strategic thinker with strong problem-solving skills.
  • Proven ability to think outside the box and develop innovative marketing campaigns.
  • Hands-on understanding of retail and F&B operations is highly preferred.
  • Strong ownership mindset and ability to drive projects from concept to execution.
  • Excellent communication skills in both English and Bahasa Malaysia.
  • Strong leadership and people management skills; able to mentor and guide team members effectively.
  • Proficiency in digital marketing tools media planning content management and campaign analytics.
  • Open to travel as required.



Required Skills:

360 marketing Strategic planning Creative thinking Brand development Digital marketing Campaign execution Media planning Retail & F&B operations Team leadership Analytics & reporting

Key Responsibilities: Utilize sales data market trends consumer insights and brand analysis to design and oversee effective marketing campaigns in collaboration with internal teams and agency partners.Lead the development of a comprehensive marketing communications plan that integrates both online a...
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Company Industry

Freight and Package Transportation / Transportation / Logistics / Supply Chain and Storage / Warehousing and Storage

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