Brand and Sales activator Wholesalers

Stockholm - Sweden

Monthly Salary: Not Disclosed

Posted on: 12 hours ago

Vacancies: 1 Vacancy

Job Summary

About Pernod Ricard

Pernod Ricard is a worldwide leader in the spirits and champagne industry blending traditional craftsmanship state-of-the-art brand development and global distribution technologies. Our prestigious portfolio of premium to luxury brands includes Absolut vodka Ricard pastis Ballantines Chivas Regal Royal Salute and The Glenlivet Scotch whiskies Jameson Irish whiskey Martell cognac Havana Club rum Beefeater gin Malibu liqueur and Mumm and Perrier-Jouët champagnes. Our mission is to ensure the long-term growth of our brands with full respect for people and the environment while empowering our employees around the world to be ambassadors of our purposeful inclusive and responsible culture of authentic conviviality. Pernod Ricards consolidated sales amounted to 10959 million in fiscal year FY25.

Pernod Ricard is listed on Euronext (Ticker: RI; ISIN Code: FR) and is part of the CAC 40 and Eurostoxx 50 indices.

About the role

We are looking for a dynamic collaborative and hands-on Sales & Brand Activator to join Pernod Ricard this role you will be the driving force behind our commercial and brand-building strategy within the on-trade channel ensuring strong visibility engagement and advocacy for our portfolio. With a primary focus on Absolut Jameson and Kahlúa you will bring our brands to life through impactful activations tastings education and collaborations together with the Sales Marketing and Trade Marketing functions as well as with our wholesalers. If you thrive in a fast-paced environment love building relationships and have a passion for premium spirits this is the role for you!

What you will do
In this role you will be responsible for:

Execute sales-driving activations tastings and training sessions in collaboration with wholesalers and on-trade customers.
Act as the face of our brands in the on-trade channel driving engagement and education.
Build and maintain strong relationships with wholesalers and customers to secure listings and strategic collaborations.
Support Trade Marketing with brand activations events and on-trade tours across Sweden.
Create engaging social media content from on-trade environments to boost digital presence.
Ensure implementation of brand and campaign activities according to KPIs and report results in CRM.
Contribute to sustainability initiatives such as Drink More Water.
Maximize cocktail listings and accelerate digital visibility in wholesaler web shops.
Maintain a strong physical presence in the on-trade both day and night according to planned agendas.
Provide accurate reporting and feedback to internal teams ensuring compliance with company standards.

About you

You area solution orientedand execution-driven professional with a proactive mindset and strong attention to detail. You bring experience from events bars or restaurants and have a solid understanding of on-trade dynamics.

You have also:

Has a hands-on down-to-earth attitude and isnt afraid to roll up their sleeves when needed. Part of the role involves supporting events including setting up lifting and transporting equipment.

Confident working with socialmediaandhave a creative mindset. A strong plus but not a requirement if you can handle a camera (photo/video)

Confidence working with a camera and creating photo video and social media content.

The ability to work in alignment with strategic brand priorities and commercial guidelinesconsistently delivering onKPIs.

Strong social skills with a talent for networking and creating long-term connections

Solidability to managereporting and otheradministrative taskseffectivelyandaccording to company standards.

Professionalism in representing Pernod Ricard Sweden in line with company policies.

Qualifications

A university degree in Business Management Sales Marketing or equivalent is preferred.
Minimum 3 years of relevant experience in sales or brand ambassador roles. Previous experience within FMCG; spirits is a plus.
International or multi-market experience preferred.
Strong commercial understanding.
Fluent in English and Swedish.
Confident using Microsoft Office.
A valid type B drivers license.

About us

We offer a challenging and rewarding role in a convivial ambitious and fun working environment with exciting development opportunities within a global addition we provide competitive compensation bonus plan attractive benefits package and excellent working conditions at our Stockholm office. You will also have access to a company car at the office as well as a phone and laptop - ensuring you have all the tools necessary to succeed.

Where Conviviality is at work
At Pernod Ricard conviviality is at the heart of everything we do. It means embracing the power of Collective working together across teams markets and borders to make great things happen. It means embodying Spirit approaching challenges with energy enthusiasm and a drive to excel. It means having the freedom to Craft Your Path taking ownership making decisions and shaping your career journey. And it means helping to Cultivate the Future building sustainable success for our brands people and communities.

Other
This is a permanent full-time position starting with a 6-month probation period. The position is based in Stockholm/on-trade region but requires weekly travelling. Estimated to spend ca 15% of working hours in with administrative tasks and 85% with field work. Preferred start date is asap so apply now interviews are held on a rolling basis.

If you have questions about the recruitment process please contact: Amanda Ekendahl Nordic HR Coordinator

For questions about the role please contact: Karim Chouabi On Trade Key Account & Wholesalers Sales Manager @

Kindly note that we are not seeking contact from recruitment agencies for this position.

Job Posting End Date:

Target Hire Date:

Target End Date:

About Pernod RicardPernod Ricard is a worldwide leader in the spirits and champagne industry blending traditional craftsmanship state-of-the-art brand development and global distribution technologies. Our prestigious portfolio of premium to luxury brands includes Absolut vodka Ricard pastis Ballanti...