Ecommerce Executive

The great outdoors is our happy place and its open all year round. Ski the slopes walk the walks and explore the Lapland wilderness. If natures in your nature if youre itching for adventure - youve found your people.

We are united by our shared passion for our exceptional brands- Inghams and Santas Lapland. Driven by a strong sense of purpose staying true to our commitment to our people and planet.

If youre looking for a career thats not just a job but a fulfilling adventure we welcome you to explore opportunities with us. Join our team and be part of a dynamic purpose-driven business dedicated to making a positive impact in the world. Join us on our journey creating extraordinary travel experiences for all.

Our vision is to be the most loved travel company in our markets famous for customer experience and sustainable travel.

We put people at the heart of everything we do and are proud of the extensive benefits we offer.

This role is based in Farnborough Hampshire with 2 days per week in the office. Our office is within walking distance of the train station and has free parking. This is a full-time position however work life balance is important to us and so we are open to discussion on flexible working patterns (minimum 4 days per week).

Salary: 26000 - 28000 p.a. bonus

Fixed term contract for 6 months

About the role:

This role will support some significant and exciting web projects. Reporting to the Ecommerce Manager your primary focus will be to deliver continuous improvements across our two exceptional brands - Inghams and Santas Lapland. You will have a proactive and positive attitude as you support the development roadmap of our websites with an enhanced focus on CRO UX analysis and A/B testing. Key areas will be:

• Online Promotions and Merchandising: Collaborate with product content and brand teams to execute promotional campaigns and product launches that drive commercial results.

• Conversion and User Experience: With the guidance of the Ecommerce Manager you will be responsible for making continuous improvements to page layouts and merchandising to drive conversion. You will implement CRO tests and make recommendations for change based on successful experiments.

• CMS Training: Maintain up-to-date CMS training guides and provide ad-hoc support to the business championing SEO and UX best practices.

• SEO: Assist the SEO Manager in executing key search engine optimisation initiatives.

• Analysis and Reporting: Monitor customer behaviour to forecast demand spot opportunities and optimise merchandising to increase revenue.

Am I the right person We are looking for your application to demonstrate:

• Interest in and understanding of the key principles of website merchandising SEO and CRO.

• Experience in using CMS platforms ideally Umbraco.

• Basic understanding of HTML and CSS with a key eye for good design.

• Ability to multi-task and work well under pressure to tight deadlines.

• Experience of analytics and web performance tools such as GA4 Excel Glassbox and Google Search Console.

Sustainability and responsible tourism is at our core and our values will be close to your heart.

Diversity is to be celebrated. Life would be dreary and change would be slow if we all thought the same way. We challenge our ideas each other and our business partners - always with respect and kindness.

Inghams & Santas Lapland are a part of Hotelplan Group a well-established and diverse family of specialist tour operators with a long tradition of developing and operating market-leading experiences. The family comprises ski and walking holidays with Inghams and Santas Lapland; adventure travel with Explore Worldwide; and self-guided experts Inntravel.