Director Brand & Communications (all genders)

As Director of Brand & Communications you will take ownership of the strategic build leadership and ongoing development of the Impossible Founders brand.

Your mission: position Impossible Founders as Germanys and Europes leading DeepTech and science-transfer platform highly visible trusted and genuinely impactful for founders academia industry and policymakers.

You bring together strategic brand leadership exceptional communications and ecosystem thinking: you shape clear positioning translate complex science into compelling narratives and build the relationships and visibility that make the platform matter.

• Develop and continuously evolve the Impossible Founders brand strategy
• Sharpen narrative claim messaging and thought leadership across DeepTech science transfer and impact
• Ensure consistent brand leadership across all touchpoints
• Define a clear KPI framework and steer initatives data-driven (monitoring review adjustment)

• Translate business goals into clear communications and impact objectives
• Define a robust KPI framework (awareness engagement share of voice conversion)
• Build dashboards and reporting structures for management and board-level stakeholders
• Run data-based steering regular reviews and ongoing optimisation of measures

• Own external communications media relations and thought leadership
• Develop PR storylines and secure coverage in relevant media (startup business science policy)
• Position the CEO and key leaders as credible high-visibility voices in the ecosystem

• Take strategic ownership of the website roadmap and the overall digital brand presence
• Collaborate with external agencies and partners (design development SEO)
• Ensure governance accessibility SEO and long-term scalability

• Strategically lead LinkedIn newsletter and additional channels
• Build a scalable content architecture (funnel logic personas editorial planning)
• Ensure quality across all content (tone of voice point of view relevance)
• Regularly analyse performance and optimise formats and channels

• Build and lead the Brand & Communications team
• Work closely with programme leads partners funders and the board
• Manage external partners agencies and freelancers

• Co-own strategic decisions on event direction and positioning
• Deliver events in close collaboration with the team partners and service providers
• Lead communications for flagship events programmes and formats (Demo Days Summits Ambassador programmes)

• Develop event narratives and maximise media and content reuse before during and after events

This role calls for someone who knows how to build a brand that carries impact in public in the ecosystem and at decision-maker level. You combine senior experience in brand and communications with a sharp understanding of innovation tech and ideally DeepTech or science-driven ventures.

Because Impossible Founders is in a strong build-up phase were looking for a hands-on strategic leader: someone who can translate business goals into communication objectives KPIs and execution. Someone who is comfortable running performance-driven channels shaping PR and thought leadership and aligning stakeholders from C-level to public-sector actors. You bring clarity ambition and an impact-driven mindset.

What matters most to us

• Several years of senior-level experience in brand communications PR or marketing
• Background in startups innovation tech or science
• Strong strategic thinking paired with real executional drive
• Excellent instinct for narratives language and positioning
• Proven ability to translate business goals into communication objectives KPIs and actionable initiatives
• Confident withdigital channels performance mechanics and impact metrics
• Experience working with C-level leaders key stakeholders and public-sector actors
• Fluent German and English
  

• experience in DeepTech is a strong plus

• Responsibility & autonomy:You take on real responsibility from day one and have the freedom to actively shape your role and the company. Output counts and you are given the freedom you need to do your job in the best possible way.
• Flexible & family-friendly working: We offer a high degree of flexibility. We meet in the office on Mondays and on other days attendance is optional with the option to work remotely. This includes our understanding of the needs within a family.
• Meaningful mission & impact:You will work on projects that address real challenges in AI climate tech and beyond. You will achieve impact and visibility by working closely with founders researchers and leading partners.
• Collaborative culture & diversity: We cultivate a collaborative culturepractical ego-free and driven by shared responsibility. Our team is characterized by diversity and openness. The company language is English so that everyone feels welcome.
• Personal growth: We support your development through rapid learning cycles regular feedback and a budget for your professional development.

• 30 days of vacation
• Deutschlandticket
• Central office in a prime location
• Choice of your own hardware

Impossible Founders is one of Germanys boldest DeepTech startup factories. Our mission: turning groundbreaking technologies into real companies with the potential to change the world. We collaborate with leading scientists fearless founders and renowned institutions. Our ventures emerge in future-focused fields like Artificial Intelligence Quantum Technology advanced materials and Green Tech.

If youre ready to make the seemingly impossible possible youre in the right place.

We welcome applications from all talented individuals regardless of gender age sexual orientation ethnicity cultural background or abilities. Diversity makes our team stronger!

Director