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Job Summary
The Sr. Brand Manager Cisco Sales serves as the primary execution lead for Cisco business strategies and programs. This role is responsible for implementing marketing plans managing partner relationships executing co-op and incentive programs and driving day-to-day operations that support CDWs Cisco sales objectives. Aligned to specific sales areas and working closely with Cisco counterparts the Sr. Brand Manager translates strategic initiatives into tactical execution ensuring seamless coordination between CDW sales teams Cisco partner teams and internal stakeholders. This individual manages customer growth programs and promotional activities while serving as the go-to resource for Cisco product knowledge competitive positioning and sales enablement within their assigned area.
What youll do
- Execute marketing plans and campaigns developed by the Marketing and Solutions team ensuring alignment with Cisco priorities and CDW strategic objectives
- Serve as the primary liaison between assigned sales areas and Cisco partner teams supporting daily communication channels and coordinating initiatives
- Execute and optimize COOP MDF VIR and other Cisco partner investment programs ensuring maximum utilization and ROI
- Provide subject matter expertise on Cisco products solutions and programs to sales teams sales operations and backbone resources within assigned sales areas
- Execute competitive positioning strategies and communicate Cisco differentiation to sales teams and customers
- Coordinate sales enablement activities including training product launches promotional programs and activities and pricing in partnership with Product Managers
- Track and report on Cisco sales performance program effectiveness and market trends within assigned areas
- Manage day-to-day partner communications and coordinate responses to partner requests program updates and business reviews
- Host Quarterly Business Reviews with Cisco partner teams to review performance and coordinate joint initiatives
- Collaborate with segment marketing and sales to execute customer-focused campaigns and solution offerings for Cisco products and support in creating content for collateral and messaging of assigned sales segments
- Work with CDW sales to forecast sales volumes and manage inventory planning for Cisco products
- Identify and educate sales teams on new Cisco product introductions transitions and competitive advantages
- Maintain up-to-date knowledge of Ciscos organizational structure key decision makers and partner programs
- Facilitate necessary Cisco certifications and specializations for CDW team members
- Support cross-functional initiatives with Sales ITS Architecture Customer Success Renewals and Operations teams
What we expect of you
- Bachelors degree and 5 years experience in sales marketing product management or partner management with a technology focus
- 9 years experience in sales marketing product management or partner management with a technology focus
- 4 years of CDW PPM experience and 5 years experience in sales marketing product management or partner management
Preferred skills experience and qualities
- Strong knowledge of Ciscos product portfolio including Networking Security Collaboration Data Center and emerging technologies
- Understanding of Cisco partner programs certifications and specializations (COOP MDF VIP/VIR)
- Proven track record in executing marketing programs and managing partner relationships
- Experience with solution-based selling and cross-architecture platform approaches
- Excellent verbal and written communication skills with the ability to effectively interact with sales teams partners and stakeholders
- Demonstrated ability to build and maintain strong business relationships at multiple organizational levels
- Strong financial acumen with experience managing budgets tracking ROI and optimizing program investments
- Analytical skills with ability to track performance metrics and identify improvement opportunities
- Ability to work effectively in a matrixed environment and collaborate across cross-functional teams
- Strong execution focus with proven ability to translate strategies into tactical action plans
- Proficient in Microsoft Office applications and business intelligence tools
- Excellent presentation and training skills
- Self-motivated with ability to manage multiple priorities and meet deadlines
- Understanding of IT infrastructure security and software transformation trends
Pay range: $86000 - $122400 depending on experience and skill set
Annual bonus target of 10% subject to terms and conditions of plan
Benefits overview:
Salary ranges may be subject to geographic differentials
We make technology work so people can do great things.
CDW is a leading multi-brand provider of information technology solutions to business government education and healthcare customers in the United States the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together we unite. Together we win. Together we thrive.
CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other basis prohibited by state and local law.
CDW is committed to fostering an equitable transparent and respectful hiring process for all applicants. During our application process CDWs goal is to get to know you as an applicant and understand your experience strengths skills and qualifications. While AI can help you present yourself more clearly and effectively the essence of your application should be authentically yours. To learn more please review CDWs AI Applicant Notice.