Social Media Marketing Specialist
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Job Location:
Cleveland, TN - USA
Monthly Salary:
Not Disclosed
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
SOCIAL CONTENT CREATION AND SUPPORT ACROSS GLOBAL ARCHITECTURAL BRANDS/SEGMENTS
Create monthly content calendars that adhere to social media best practices and brand strategy. This role will work with internal creative services as needed to fulfill content calendars.
Where needed work with external agency partners to ensure brand social strategy and best practices are met in content calendars. Work closely with the brand team to coordinate feedback.
Use Sprout Social to schedule content to go live at optimized times following correct approval processes.
Attend brand-hosted events and photoshoots to create native video content. Edit filmed content into finalized videos for posting on social.
SOCIAL CHANNEL MAINTENANCE
Change header images highlights link in bios etc. as needed for maintaining all social profiles appearance.
Uploading and managing YouTube content and brand assets to our internal digital management platform.
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Companys staff employees and business relationships.
Qualifications
EDUCATION:
Required:
Bachelors degree or relevant experience
Preferred:
Bachelors degree in Business Communications Marketing New Media Public Relations English Journalism or related fields.
KNOWLEDGE & EXPERIENCE:
Required:
Minimum 1 year experience in a social media marketing content creation or creative/copywriting role preferred.
Familiarity with social media management tools experience with Sprout Social is a plus in addition to Bazaarvoice Social Commerce (previously Curalate).
Strong writing and proofreading skills paired with an understanding of content strategy.
Fluent in social channels including Instagram Facebook Twitter/X Pinterest YouTube LinkedIn TikTok and additional/new digital platforms as they emerge.
Excellent organization skills with an ability to adhere to strict deadlines and prioritize multiple duties that are assigned simultaneously.
Preferred:
2 years experience in a social media marketing content creation or creative/copywriting role preferred.
Cross functional experience with SEO paid media branding influencer/creator collaboration and/or public relations.
Experience managing relationships with internal teams and external agencies.
TECHNICAL/SKILL REQUIREMENTS:
Required:
Microsoft Office Suite
Familiarity with social media management channels and tools
Facebook Instagram Twitter TikTok LinkedIn YouTube and Pinterest
Experience with Sprout Social and BazaarVoice or similar tools
Preferred:
Familiarity with Google Analytics and setting up UTM links
Familiarity with Photoshop or other creative tools
Travel:
10%
Required Experience:
IC
Key Skills
- Marketing
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- SEO
- Web Design
- Adobe Photoshop
- Social Media Management
- Copywriting
- Wordpress
- Writing Skills
About Company
At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purp ... View more
