Senior Director Product and Strategy

Senior Director Product & Strategy Associations

Overview

Product & Strategy Leaders are the quarterbacks of their business accountable for product stability growth profitability customer experience and full partnership with our Engineering Revenue and Operations counterparts theyare responsible forleading their portfolios with purpose precision and pride.

We are raising the bar. Expectations are high because our customers and the markets we serve deserve nothing less. These roles require an exceptional blend of strategic thinking operational rigor and relentless workis the norm not for recognition but for the greater good of our customers and the long-term health of our company.

Each leader owns a defined portfolio and ensures its health trajectory and outcomes are visible measured and trending in the right direction. When results are off track they act swiftly diagnosing root causes aligning cross-functional partners deploying countermeasures and escalating to the ELT when required.

Success in these roles depends on collaboration. Product & Strategy leaders partner deeply with Finance Revenue Engineering CX Operations Legal and Pricing Strategy. They engage directly with customers represent the company externally and anchor decisions in data empathy and accountability.

Beyond their portfolio each leader contributes to the strength of the entire Product & Strategy organization. They step up for cross-functional projects model professionalism and engage in healthy debate with positive intent and transparency. They understand that sometimes the best outcome for the company is enabling another portfolio to win.

We are a team that learns fast adapts faster and embraces innovation especially through the responsible use of AI to enhance our efficiency insight and customer impact. Together we are shaping the future of our markets our company and our customers success.

At the Senior Director level this means translating strategy into disciplined executiondriving measurable impact whilemaintainingtransparency collaboration and operational excellence.

Role Summary

Leads theAssociationsub-vertical focused on platform migrations retention and modernization. Responsible for delivering customer stability while driving future-state improvements aligned to the broader Associations Fraternal and Nonprofit portfolio.

Scope & Strategic Focus (OLPIS-Aligned)

• Leads: Roadmap migration execution and Tier 34 initiatives.
• Partners: With Engineering Revenue and CX on migration plans and preparation of proposals for company-level reviews.
• Supports: VP with portfolio data and updates for ELT review.
• Informed: Communicates progress risks and countermeasures to key stakeholders.

Span of Leadership & Influence

Product Managers Product Owners Delivery Manager Contractors.

Key Responsibilities

• Lead Association product migrations ensuring successful transitions with minimal churn.
• Govern roadmap features and delivery within allocated resources ensuring customer stability and product modernization.
• Support VP in the development of business cases and proposals for company-level review and approval.
• Host quarterly customer webinars and publish migration-focused roadmap updates for transparency.
• Partner with Engineering Revenue and CX to manage risks and proactively address delivery challenges.
• Participate in monthly and quarterly business reviews (MBRs/QBRs) to assess performance identify opportunities and communicate adjustments.
• Lead de-risking and countermeasure planning for key initiatives.
• Manage customer escalations as the near-final resolution point before ELT involvement.
• Analyze competitive market movements and collaborate with Pricing Strategy on packaging models.
• Model Togetherworks leadership principles of positive intent professionalism and accountability.

Strategic & Financial Accountability

• Accountable for execution of Tier 34 initiatives within lifecycle-based resource allocations.
• Partners with VP and Finance to align resource planning and performance metrics with business outcomes.
• Contributes to the preparation of proposals for larger initiatives requiring company-level approval.
• Participates in monthly and quarterly business reviews (MBRs/QBRs) to track progress report results and propose adjustments.

Customer & Market Engagement

• Hosts quarterly webinars and publishes migration-progress roadmaps.
• Engages with customers to collect feedback and assess migration experience quality.
• Serves as the near-final escalation point for unresolved issues.
• Partners with CX and Revenue teams to ensure that customer insights directly inform roadmap priorities.

Leadership & Team Development

• Coaches and develops everyone within the Associations product organization.
• Promotes transparent communication accountability and continuous improvement.
• Encourages AI and analytics usage to improve decision-making and predict performance outcomes.

Key Metrics / Success Measures

• Migration completion rate NPS and customer retention.
• Improvement of delivery velocity and roadmap predictability.
• Quarterly roadmap publication and webinar cadence.
• Team engagement and 360 feedback improvement.

Travel Expectations

25% for leadership meetings customer engagement and migration planning sessions.

Standout Skills

• Product Management tenure in a SaaS or enterprise software industry.
• Extensive knowledge of association management software.
• Experience working with or within associations trade organizations or professional societies.
• Proven experience in establishing and scaling product management methodologies and processes from the ground up.
• Strong understanding of Salesforce and/or Microsoft Dynamics platforms.