Director, PAH Marketing

San Diego, CA - USA

Monthly Salary: Not Disclosed

Posted on: 9 hours ago

Vacancies: 1 Vacancy

Job Summary

Summary:

The Director of PAH Marketing will play a pivotal role in shaping and executing the commercial strategy for Gossamer Bios first PAH launch. This role is ideal for a dynamic hands-on marketer who thrives in a fast-paced entrepreneurial environment and is excited to build from the ground up. Reporting to the Senior Director HCP Marketing this individual will lead the development of impactful brand programs customer engagement initiatives and launch tactics that drive awareness and adoption among healthcare providers patients and advocacy communities. This is a rare opportunity to join a small mission-driven team at the inflection point of commercialization.

Essential Duties and Responsibilities

Lead tactical planning and execution for the upcoming PAH launch translating strategy into high-impact initiatives across personal promotion NPP and DTC channels. Own key launch deliverables including campaign development field materials digital assets and congresses that support brand awareness and customer engagement.
Drive cross-functional launch readiness ensuring alignment across Marketing Sales Medical Regulatory and Market Access
Partner with Market Research Medical Patient Advocacy and Sales teams to ensure customer insights and emerging trends in the marketplace inform marketing strategies and tactics.
Collaborate closely with the omnichannel and analytics teams to activate integrated campaigns and measure performance across touchpoints.
Effectively manage agency partners business processes and project plans.
Champion a test-and-learn mindset identifying opportunities to innovate within the rare disease marketing space
Manage budgets for key marketing tactics ensuring efficient resource allocation to maximize ROI.
Lead MLR discussions and ensure all marketing activities comply with regulatory and legal requirements be the cross-functional liaison to receive marketing approval requests including advertising standards and industry guidelines.

Job Qualifications

Education Certifications Experience

Bachelors degree in Marketing Business Life Sciences or a related field. An advanced degree (MBA MS) is a plus.
10 years of experience in marketing within the biotechnology or pharmaceutical industry with a focus on rare diseases or specialty markets.
Experience with successful product launches and brand management in a highly regulated environment.

Knowledge Skills and Abilities

Entrepreneurial spirit with the ability to balance strategic thinking and hands-on execution.
Strong project management skills; able to operate with agility and resourcefulness in a lean team environment.
Comfort working with ambiguity and evolving priorities typical of early commercial organizations.
Ability to thrive in a fast-paced dynamic environment and manage multiple priorities effectively.
Ability to effectively work in a highly collaborative matrixed environment.
Knowledge of regulatory and compliance requirements in pharmaceutical marketing.

SPECIAL WORKING CONDITIONS

San Diego or remote with a strong preference for the West Coast.
Requires up to 20% travel.

Gossamer Bio is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants and complies with all applicable national state and local laws governing nondiscrimination in employment.

The expected salary range for this position is listed below. Actual pay will be determined based on experience qualifications and other job-related factors permitted by law. This position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. This position also qualifies for the benefits as listed below.
Gossamer Bio offers highly competitive benefit plans and programs including medical dental and vision insurance 401(k) and 401(k) matching long-term incentive plan disability plan vacation pay sick time holiday pay and work personal and family time off in accordance with the terms of the applicable plans. For additional general information on Company benefits please visit Range

$225000$250000 USD

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Required Experience:

Director

Summary:The Director of PAH Marketing will play a pivotal role in shaping and executing the commercial strategy for Gossamer Bios first PAH launch. This role is ideal for a dynamic hands-on marketer who thrives in a fast-paced entrepreneurial environment and is excited to build from the ground up. R...