Customer and Community Marketing Manager, Copperleaf

Boston, NH - USA

Monthly Salary: Not Disclosed

Posted on: 4 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

IFS Copperleaf helps some of the worlds largest organizations make better strategic decisions. Our AI-powered decision analytics software enables clients to optimize investment planning and asset management aligning decisions with corporate strategy to deliver the highest value. At IFS Copperleaf were collaborative customer-focused and passionate about creating solutions that have a real-world impact.

* Candidates based in East Coast time zone preferred

The Customer & Community Marketing Manager is responsible for developing and executing programs that strengthen IFS Copperleafs relationships with customers partners and system integrators while cultivating a thriving engaged community.

This role sits at the intersection of customer success partner engagement and community engagement with a strong focus on install base growth through upsell and cross-sell initiatives.

Youll champion customer and partner advocacy manage community initiatives and bring to life real-world stories that demonstrate the value of IFS Copperleafs decision analytics platform.

Key Responsibilities

1. Customer and Community Strategy

Build and manage a structured customer and community advocacy program that amplifies success stories proof points and shared outcomes.
Establish a clear framework to capture customer insights and success stories creating a continuous feedback loop with Product Marketing Campaign and Field teams to inform messaging content and go-to-market strategy.
Develop and execute initiatives that deepen relationships with customers system integrators and key collaborators across the IFS Copperleaf ecosystem.
Partner closely with Customer Success Product Marketing and Sales teams to identify engagement opportunities that drive pipeline growth adoption and advocacy.

2. Go-to-Market Campaigns and Content

Plan and deliver integrated campaigns that elevate customer success highlight ecosystem collaboration and accelerate install-base expansion.
Create co-developed content and assets including case studies success stories videos and solution spotlights that demonstrate the shared value of IFS Copperleaf solutions.
Collaborate with regional and field marketing teams to localize and activate community-led initiatives globally ensuring consistency of storytelling and alignment with customer engagement objectives.

3. Performance and Reporting

Define and track KPIs to measure the effectiveness of customer and ecosystem marketing activities - including pipeline contribution engagement levels and advocacy metrics.
Report regularly on program performance and insights to marketing and sales leadership providing recommendations to optimize strategy and investment.

Leverage best-in-class AI tools and marketing technologies to analyse performance personalise engagement and scale impact - supported by dedicated analytics operations and digital teams.

Qualifications :

Qualifications

7 years of experience in B2B marketing preferably in enterprise software SaaS or asset management industries.
Proven track record in partner or ecosystem marketing alliance marketing or co-marketing roles.
Strong understanding of enterprise buyer journeys and go-to-market motions in complex partner environments.
Excellent communication collaboration and stakeholder management skills.
Experience managing multiple projects across regions and functions.
Comfortable working in a global matrixed organization.

Preferred Skills

Experience working with IFS or similar enterprise software ecosystems.
Familiarity with energy utilities transportation or infrastructure sectors.
Expertise in content development ABM and digital campaign management.
Proficiency with CRM and marketing automation tools (e.g. Salesforce HubSpot Marketo).

Additional Information :

Additional Information

Salary Range: $105000-$120000 plus 10% bonus potential
Flexible paid time off including sick and holiday
Medical dental & vision insurance
401K with Company contribution
Flexible spending accounts
Life insurance and disability benefits
Tuition assistance
Community involvement and volunteering events

We believe that coming together as a community in person

We believe that coming together as a community in person is important for innovation connection and fostering a sense of belonging. Our roles have the right balance of remote and in-office working to enable flexibility for managing your life along with ensuring a real connection with your colleagues and the broader IFS community.

All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer

Remote Work :

Employment Type :

Full-time

IFS Copperleaf helps some of the worlds largest organizations make better strategic decisions. Our AI-powered decision analytics software enables clients to optimize investment planning and asset management aligning decisions with corporate strategy to deliver the highest value. At IFS Copperleaf we...