Senior Marketing Director of Innovation
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Job Location:
Lake Forest, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
13 days ago
Vacancies:
1 Vacancy
Job Summary
Overview
JoinReynolds Consumer Productsand Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting dynamic fast-paced and high-performance organization. Are you looking to build a strong career Then we have an opportunity for you! We are searching for aSenior Marketing Director of Innovation to join our team located at our headquarters in Lake Forest IL.
Responsibilities
Your Role:
We are looking for a strategic and entrepreneurial leader to launch innovation through brand extensions into new categories.
You will have the opportunity to Make Great Things Happen!
Strategic Vision
- Identify whitespace opportunities / categories where existing RCP brands can grow.
- Lead consumer research to identify new product opportunities and to guide new product strategic definition and innovation pipeline.
- Build business cases to support recommendations.
- Partner with M&A team on identification of new growth platforms that compliment organic brand extensions.
Portfolio Identification
- Finalize product portfolio.
- Scout and vet suppliers.
- Negotiate terms (quality cost delivery).
- Align with Sourcing and Supply Chain teams.
- Work with Finance on P&L development
Cross-Functional Leadership
- Collaborate closely with consumer insights marketing omni commerce and sales teams to develop go-to-market strategies.
- Work with RGM team to recommend pricing and promo strategies.
- Ensure readiness across sourcing packaging supply chain and sales operations.
Commercialization & Execution
- Develops and executes brand strategies for new product portfolio ensuring a consistent and compelling brand identity in the market.
- Defines enterprise-level KPIs and measurement frameworks to evaluate success and impact of new initiatives.
- Monitor post-launch performance and continuously optimize to deliver on set KPIs.
You will love it here if
- You put safety first always.
- You listen learn and evolve.
- You are passionate about collaboration teamwork and achieving shared goals.
- You treat all people with respect operating ethically and embrace inclusivity.
- You are committed to improving our impact on local communities.
Qualifications
We need you to have:
- BA/BS degree in MarketingBusinessor related field.
- 12 years of related professional and progressive product development experience in the CPG industry with at least 5 years in a senior leadership or management role
- Proven track record of launching profitable and sustainable product innovation.
- Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
- Experience with consumer research methodologies and a New Product Stage Gate Process.
- Excellent business acumen with experience managing budgets/P&L.
- Strong analytical leadership and communication skills with the ability to influence across functions.
- Experience working with co-manufacturers.
- Proficiency with retailer scan data analysis programs such as Nielsen or IRI.
- Ability to travel.
If you answer yes to the followingwe want to meet you!
- Intellectual Curiosity: Do you have an inquisitive nature
- Problem Solving: Do you have a knack for tackling issues head-on
- Entrepreneurship: Do you enjoy taking ownership of your work
- Customer Centricity: Do you always act in the best interests of the customer putting their needs first
- Growth Mindset: Do you focus on progress rather than perfection
- Continuous Improvement: Are you never satisfied with the status quo
Want to know more Check out our website or connect with us on LinkedIn
Apply today to join a fast-growing innovative company!
Not a good fit but know someone who is Please refer them!
Local candidates only no relocation assistance available
Join Reynolds Consumer Products andDrive Your Careeracross a world of opportunities!
For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process you may request assistance by emailing us at.
No recruiter calls or emails please.
RCP affords equal employment opportunities to applicants without regard to race color religion age disability status sex marital status protected veteran status pregnancy national origin genetics genetic information parental status or any other characteristic protected by federal state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.
Posted Salary Range
Bonus Eligibility
Required Experience:
Director
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
