CRM Manager

Madrid - Spain

Monthly Salary: Not Disclosed

Posted on: 3 days ago

Vacancies: 1 Vacancy

Job Summary

About the Role

Responsible for defining the CRM strategy and applying it to optimize customer retention loyalty and return rate.
Supervise and maximize the customers lifetime value strategies ensuring maximum profitability.
Design and lead the development and execution of hyper-personalized direct communication programs at scale through the email channel and other input and output channels (onsite push in-app SMS) .
Map the Customer Journey analyze the contact points and maximize business opportunities.

About You

At least four years of experience working in Digital Marketing and CRM mobile and web environments.
Experience working with Salesforce Marketing Cloud or other ESPs (Mailchimp Sendgrid etc).
Good copywriting skills and able to communicate in English in a fluent way.
You are analytical and data-driven and know how to leverage consumer behavioral lifestyle transactional and demographic data in order to deliver relevant marketing insights.
Experience in creating HTML code templates
A/B testing
Dynamic templates using AmpScript.
SQL knowledge to create segmentations.

Benefits & Perks

Opportunity to have a real impact in a high-growth global category leader
40% discount on all Fever events and experiences
Work in a location in the heart of Madrid with possible travel across our markets
Home office friendly and flexible schedule
Responsibility from day one and professional and personal growth
Great work environment with a young international team of talented people to work with!
Private Health insurance
20 days off annually
Gympass membership

Fever is committed to creating an inclusive and diverse workspace where everyones background and ideas count. Our main goal is to find the best possible talent regardless of place of birth racial or ethnic origin gender gender identity religion opinion sexual orientation disability pregnancy marital status age or caring responsibilities. We encourage everyone to apply!

Required Experience:

Manager

About the RoleResponsible for defining the CRM strategy and applying it to optimize customer retention loyalty and return rate.Supervise and maximize the customers lifetime value strategies ensuring maximum profitability.Design and lead the development and execution of hyper-personalized direct comm...