Product Marketing Manager

Come build your career.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World. Sound like you Join our top-notch team of more than 50000 diverse and high-performing professionals globally who are making their mark on some of the worlds most beloved brands including DEWALT BLACKDECKER CRAFTSMAN STANLEY CUB CADET and HUSTLER.

As a Product Marketing Manager youll be part of our Marketing team working as a hybrid employee. Youll get to be:

• Develop and lead the country Tools business strategy for related brands.
• Responsible for establishing product positioning product campaigns and commercial plans and initiatives.
• Manage and drive new product road map for the country. Develop new product introduction (NPI) launch campaign and market execution plans. Work closely with country managers and channel sales teams to ensure timely and successful new product launch initiatives meet the predetermined goals and objectives.
• Establish key market initiatives and focus areas to drive sales and profit target achievement. Create quarterly bi-annual and/or annual programs and promotions to take market share. Champion execution of campaigns and programs to ensure proper sell out is achieved.
• Drive country activities for related local brand marketing brand communication brand positioning market research and market/customer analytics/pricing in accordance with business objectives. Localize branding materials that are cascaded from SBU/regional marketing teams.
• Evaluates market reactions to advertising programs merchandising policy and product packaging to ensure the timely adjustment of marketing plans to meet changing market and competitive conditions. Measure and drive Return-On-Marketing-Investment.
• Work closely with the supply chain team to manage demand forecasts supply planning and inventory management. Develop and execute plans to rid of excess and/or obsolete inventory.
• Collaborate with the channel sales for execution of after sales service brand and marketing communications.
• Develop and provide the markets with collateral and training support to sell to the targeted markets and against the relevant competition. Responsible to drive Power Tools product training for respective market sales team and distributors.

You love to learn and grow and be acknowledged for your valuable contributions. Youre not intimidated by innovation. Wouldnt it be great if you could do your job and do a world of good In fact you embrace it. You also have:

• Degree in Marketing Business Management or Engineering.
• At least 8 years experience in sales and/or marketing with a professionally managed MNC in the region. Direct experience with companies supplying products to construction/infrastructure markets or within Industrial / traditional channel markets would be advantageous. Understanding product applications and the ability to articulate technical aspects of the product to translate end user requirements is critical to success in this role.
• High degree of commercial and marketing orientation and understanding of P&L management. Driven by numbers and continuous achievement.
• Strong leadership skills and able to drive marketing strategy with respective channel sales leaders.
• Strong interpersonal skills and good communicator able to interact with all levels of management.
• Persuasive communication and influencing skills with a proven track record of growing sales.

We want our company to be a place youll want to be and stay. Being part of our team means youll get to:

• Grow:Be part of our global company with 20 brands to grow and develop your skills along multiple career paths.
• Learn:Have access to a wealth of learning resources including our Lean Academy Coursera and online university.
• Belong:Experience an awesome place to work where we have mutual respect and a great appreciation for diversity equity and inclusion.
• Give Back:Help us continue to make positive changes locally and globally through volunteerism giving back and sustainable business practices.

Whats more youll get that pride that comes from empowering makers doers protectors and everyday heroes all over the world. Were more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. Were visionaries and innovators. As successful as weve been in the past we have so much further to go. Thats where you come in. Join us!

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race color religion age sex sexual orientation gender identity national origin disability veterans status or any other protected characteristic

We Dont Just Build The World We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative tech-driven and highly collaborative team environment supported by over 58000 professionals in 60 countries across the globe. Here youll get the unique chance to impact some of the worlds most iconic brands including STANLEY TOOLS DEWALT CRAFTSMAN MAC TOOLS and Black Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are

Were the Worlds largest tool company. Were industry visionaries. Were solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art smart factory products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843 but that hasnt stopped us from evolving into a vibrant diverse global growth company.

Global Benefits & Perks
Youll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.

What Youll Also Get

Career Opportunity: Career paths arent linear here. Being part of our global company with 60 brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development:
Our lifelong learning philosophy means youll have access to a wealth of state-of-the-art learning resources including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because thats how the best work gets done. Youll find we like to have fun here too.

Purpose-Driven Company:
Youll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism giving back and sustainable business practices.