Marketing Specialist
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Job Location:
Monthly Salary:
Posted on:
06-11-2025
Vacancies:
1 Vacancy
Job Summary
Payzeep a fast-growing fintech company is seeking an experienced marketing specialist to join our dynamic team. This role is integral to our success as it involves transforming extensive market research and consumer insights into actionable marketing strategies that drive our branding and campaign development. The ideal candidate will possess a strong ability to independently conduct thorough research analyzing data to uncover trends and opportunities that inform our marketing plans. They will also engage directly with consumers to gather valuable feedback ensuring our strategies are aligned with market needs and preferences.
Key Responsibilities:
Develop and implement comprehensive marketing campaigns across various channels including digital social media email events and partnerships.
Manage and optimize digital marketing campaigns including SEO/SEM PPC advertising social media advertising and email marketing to drive qualified traffic and leads.
Conduct market research and competitor analysis to identify market trends customer needs and opportunities for growth.
Collaborate with cross-functional teams including sales product management and external agencies to align marketing strategies with business objectives and sales targets.
Plan and coordinate events webinars and conferences to enhance brand visibility generate leads and engage with key stakeholders.
Monitor and analyze marketing performance metrics and KPIs to measure the effectiveness of campaigns and initiatives and optimize strategies accordingly.
Stay updated on industry trends best practices and emerging technologies in marketing and technology solutions.
Assist marketing manager in the development and execution of campaigns including content creation new-product launches social media upselling cross-selling and sales enablement.
Qualifications :
Bachelors degree in Marketing Business Administration Communications or related field.
3 years of experience in marketing preferably within the technology industry or a related field.
Proven track record of successfully executing marketing campaigns and initiatives.
Solid understanding of digital marketing channels and tactics including SEO SEM PPC social media and email marketing.
Strong analytical skills with the ability to interpret data analyze results and optimize strategies to maximize ROI.
Excellent written and verbal communication skills with the ability to create compelling content.
Creative thinker with strong problem-solving skills and the ability to work effectively in a collaborative environment.
Experience with marketing automation platforms (e.g. HubSpot Marketo) and CRM systems (e.g. Salesforce) is a plus.
Additional Information :
Benefits:
Payzeep offers a supportive and dynamic work environment with numerous benefits:
Competitive Compensation.
5-day workweek.
Comprehensive Health Insurance (Employee Spouse 4 children).
Wellness Programs.
Employee Training Programs.
Opportunities for Growth and Development.
Apply Now to join our mission of empowering businesses and individuals through innovative fintech solutions.
How to apply:
- Submit an online application.
- You will receive an email response with further instructions.
- You will receive a second link via email for your panel interview.
- A member from our Talent Team will contact you to provide feedback and updates as appropriate.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
PayZeep by Paymi Solutions is a CBN-licensed Payment Solutions Service (PSS) company providing reliable and secure payment and financial solutions that empower organizations, businesses, and individuals. With authorization to act as Payment Solution Service Providers (PSSP), Payment T ... View more
