Country Manager Canada
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Country Manager - Canada
Overview: Our client a leading name in the iGaming industry is seeking a seasoned and commercially driven Country Manager to lead growth initiatives across non-Ontario markets in Canada. This is a high-impact role for a senior-level professional with deep market knowledge and a strong focus on traffic acquisition brand visibility and profitability.
The ideal candidate will combine strategic insight with hands-on execution leveraging partnerships marketing channels and data to drive business performance in a highly competitive digital environment.
Location: Malta-based Hybrid
Responsibilities:
As a Country Manager - Canada your broad responsibilities will include but are not limited to:
- Lead and execute the market strategy for Canada (excluding Ontario) driving traffic growth player acquisition and market expansion across all product verticals (Casino Live Casino Sports).
- Identify and activate key traffic channels including affiliate marketing paid media influencers local partnerships and other performance-driven initiatives.
- Oversee commercial performance including ownership of market KPIs P&L targets and ROI metrics.
- Develop tailored marketing campaigns across multiple channels optimising budget allocation for maximum impact.
- Develop and execute country-specific strategies to drive user acquisition retention and overall market share growth.
- Design and implement targeted retention strategies loyalty programs and player incentives to maximize lifetime value.
- Monitor player behaviour market trends and competitor activity to inform decision-making and optimise strategy.
- Ensure full compliance with local regulations and licensing requirements in all operating provinces.
- Collaborate cross-functionally with central teams (marketing product BI compliance) to localise global strategies and deliver a seamless player experience.
- Build and manage strong relationships with external partners and stakeholders to enhance reach and performance.
- Provide regular performance updates forecasts and insights to senior leadership contributing to wider commercial planning and growth objectives.
Requirements:
- Minimum 7 years of experience in a similar role within iGaming online casino sports betting or performance-led digital industries.
- Proven track record in driving traffic and acquisition through digital channels and partnerships.
- Strong commercial acumen with experience managing P&Ls budgets and business performance metrics.
- Deep understanding of the Canadian iGaming and digital landscape particularly outside Ontario.
- Solid grasp of Canadian iGaming regulations and compliance requirements.
- Data-driven decision-maker with advanced analytical and reporting skills.
- Experience leading cross-functional teams in fast-paced matrixed environments.
- Strong leadership communication and stakeholder management skills.
This is a unique opportunity to take full ownership of a critical market and shape the trajectory of a growing iGaming brand. If you thrive on building strategies that convert traffic into performanceand youre ready to lead from the frontwed love to hear from you.
What we offer:
Competitive Compensation: You will receive a highly competitive compensation package which includes a competitive base salary performance bonuses and other incentives all reflective of your experience and contribution.
Work-Life Balance: We value work-life balance and offer flexible working arrangements recognising that achieving your best in your career requires a healthy balance between work and personal life.
Key Skills
- Restaurant Experience
- Customer Service
- Employee Evaluation
- Management Experience
- Math
- Employment & Labor Law
- Sanitation
- Leadership Experience
- P&L Management
- Mentoring
- Supervising Experience
- Restaurant Management
About Company
TalentXD is a leading recruitment and advisory firm dedicated exclusively to the global iGaming ecosystem. We connect the people businesses and opportunities that drive the industry forward partnering with operators providers and the companies that power them.Our focus is on understan ... View more
