AI Marketing Analytics Director, Consumer Lending Remote

Experian

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profile Job Location:

Any - USA

profile Monthly Salary: Not Disclosed
Posted on: 05-11-2025
Vacancies: 1 Vacancy

Department:

Analytics

Job Summary

Experian is looking for a strategic and technical Director of AI Marketing Analytics to lead innovation in data-driven marketing strategies across the consumer lending lifecycle. You will report to the VP of Analytics Consulting and help build the development and deployment of advanced AI solutionsincluding agentic intelligenceto optimize marketing performance customer acquisition and portfolio growth.

You will bring expertise in consumer credit data marketing analytics and machine learning along with experience managing teams and delivering measurable growth.

Key Responsibilities:

  • Lead the design development and implementation of AI-driven marketing analytics solutions across the consumer credit lifecycle (prospecting acquisition portfolio management).
  • Hands-on building and iteration on agentic AI solutions using coding languages and packages contributing directly to the development of intelligent agents can marketing decision-making and optimization.
  • Champion the use of agentic AI intelligence to enhance campaign targeting personalization and optimization.
  • Drive the development of new analytical products and services using Big Data platforms and cloud-based infrastructure.
  • Be a subject matter expert on credit bureau data marketing attribution and predictive modeling in consumer lending.
  • Foster a culture of innovation accountability and learning.
  • Collaborate with partners across Marketing Product and Technology to align analytics projects with strategic goals.
  • Oversee the deployment and monitoring of machine learning models in production environments ensuring performance compliance and scalability.
  • Present insights strategies and recommendations to senior leadership and external clients.
  • Translate business requirements into actionable AI solutions balancing innovation with operational feasibility.

Qualifications :

  • Bachelors degree in Data Science Computer Science Statistics Marketing Analytics or related field
  • Demonstrated expertise in marketing analytics within consumer lending or financial services.
  • Hands-on expertise in building agentic AI systems with practical experience applying these techniques to real-world marketing analytics or consumer lending use cases
  • Advanced proficiency in Python Spark and modern AI agent frameworks with a portfolio of implemented agent-based solutions.
  • 8 years of experience in data science or analytics with 2 years in a leadership role.

Additional Information :

Experian is looking for a strategic and technical Director of AI Marketing Analytics to lead innovation in data-driven marketing strategies across the consumer lending lifecycle. You will report to the VP of Analytics Consulting and help build the development and deployment of advanced AI solutionsi...
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Key Skills

  • Digital Marketing
  • B2B Sales
  • Marketing
  • Pardot
  • Marketing Automation
  • Customer Segmentation
  • HubSpot
  • Multichannel Marketing
  • Market Research
  • Affiliate Marketing
  • Social Media Management
  • Lead Generation

About Company

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Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, ... View more

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