Senior Director, GM Digital China Converse

Shanghai - China

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Role Purpose

Drive the end-to-end success of Converse China Digital business define the long-term digital strategy optimize P&L performance and serve as the key liaison between platform partners and Converse

Key Accountabilities

Strategic Leadership & Business Growth

Set the 3-year vision and annual operating plan for China digital business ensuring alignment with the brands global and Converse Asia business objectives.
Manage the P&L (GMV margin ROI) and allocate resources to maximize revenue and margin performance.
Transform and drive China digital business premiumization from promotion driven channel to full price direction
Identify white-space opportunities where applicable (e.g. new sports new store models livestream ecosystems new omni channel capabilities etc.) to expand market share.

Team & Organizational Management

Lead mentor and scale a high-performing team of 20
Foster collaboration with internal stakeholders (Marketing Merchandising Planning Finance Ops Legal etc.) to align on product launches pricing and inventory strategies.
Drive talent development and succession planning to build a future-ready e-commerce team.
Develop omni channel capabilities and extend to integrated marketplace

Platform & Partner Governance

Serve as the executive sponsor for relationships with platforms negotiating annual agreements priority critical moment (e.g. 11.11 618) and data/tech integrations.
Oversee third-party partners to ensure execution excellence and cost efficiency.

Qualification and Skillset

Experience: 10 years in e-commerce/digital commerce with at least 5 years in a senior leadership role managing large teams.
Proven track record of scaling E-commerce businesses for premium/lifestyle brands (sports apparel or luxury preferred).
Commercial Mastery: Deep expertise in marketplace P&L management pricing strategies and trade investment optimization.
Stakeholder Influence: Exceptional ability to align global/regional executives local teams and external partners (platforms) toward common goals.
Language: Native Mandarin and business-fluent English required.
Leadership Traits: Entrepreneurial mindset resilience in fast-paced environments and passion for sports/athletic/style culture.

Required Experience:

Exec

Role PurposeDrive the end-to-end success of Converse China Digital business define the long-term digital strategy optimize P&L performance and serve as the key liaison between platform partners and ConverseKey AccountabilitiesStrategic Leadership & Business GrowthSet the 3-year vision and annual ope...