We are looking for a Category Manager to oversee our product categories in the dedicated online shop. The role focuses on driving topline growth and improving bottom-line performance through category steering campaign and promotion planning pricing and onsite optimization.
Strategy:
- Provide strategic input to Category Leads / Cluster Leads during drafting of the annual category strategy and support in operationalizing.
- Collaborate with key central teams / departments (e.g. Vendor Management Marketing Pricing) to foster flawless execution of strategies and actions aligned with the Category Lead while considering local market category input.
- Continuously analyze Input and Output KPIs for the category / country (e.g. Order Size Customer Activity Rate) across various granularity levels (e.g. Customer Cohorts Physical Products etc.) and consciously leverage learnings to steer actions in alignment with the goals.
- Actively drive and track visibility of Own Brands within Category Shelves and the broader Shop and launch appropriate actions to support acquisition migration and retention efforts.
Pricing:
- Track and understand Pricing dynamics for their category bestsellers and recommend adjustments of local prices at brand/product level from defined global pricing strategy with special focus on Own Brands.
Promotions:
- Create a full-year promo plan accounting for category dynamics aligning with growth ambitions and outlining minimum support needed from Supplier Brands across key promo events.
- Align local actions with central promotions team and Category Lead / Cluster Lead.
- Actively monitor campaign / promo performance and track budget spend vs. local plan.
- Run topical/brand/product promotions on short notice depending on business need.
Shelf management:
- Perform Walk-the-store actions at category and bestseller level provide inputs for continuous quality assurance and drive optimizations.
- Contribute to the business strategy and requirements to the Product team e.g. for product sorting in search results up- and cross-selling initiatives or product recommendations
- Collaboration with Graphics and Shop Operations teams for category-related banners.
Qualifications :
- Relevant experience in FMCG and e-commerce ideally within the pet sector.
- Strong proficiency in English and at least B2 level of German language
- Analytical and data-driven mindset with strong commercial acumen.
- Broad understanding of core business functions and how they interconnect.
- Strong collaboration and communication skills with proven ability to influence stakeholders.
- Deep knowledge of local customer needs and market dynamics.
- Hands-on results-oriented and proactive approach.
Additional Information :
With more than 1000 passionate professionals located across 6 European offices we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office 40% remote collaborating with colleagues across locations.
Our benefits:
20% discount in our zooplus shop
Internal and external training
Team events
#LI-Hybrid
28 vacation days and days off on 24th and 31st of December
Corporate rates at a local gym chain (Body & Soul)
Company mobile phone for work and personal use
zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
Remote Work :
No
Employment Type :
Full-time
We are looking for a Category Manager to oversee our product categories in the dedicated online shop. The role focuses on driving topline growth and improving bottom-line performance through category steering campaign and promotion planning pricing and onsite optimization.Strategy:Provide strategic ...
We are looking for a Category Manager to oversee our product categories in the dedicated online shop. The role focuses on driving topline growth and improving bottom-line performance through category steering campaign and promotion planning pricing and onsite optimization.
Strategy:
- Provide strategic input to Category Leads / Cluster Leads during drafting of the annual category strategy and support in operationalizing.
- Collaborate with key central teams / departments (e.g. Vendor Management Marketing Pricing) to foster flawless execution of strategies and actions aligned with the Category Lead while considering local market category input.
- Continuously analyze Input and Output KPIs for the category / country (e.g. Order Size Customer Activity Rate) across various granularity levels (e.g. Customer Cohorts Physical Products etc.) and consciously leverage learnings to steer actions in alignment with the goals.
- Actively drive and track visibility of Own Brands within Category Shelves and the broader Shop and launch appropriate actions to support acquisition migration and retention efforts.
Pricing:
- Track and understand Pricing dynamics for their category bestsellers and recommend adjustments of local prices at brand/product level from defined global pricing strategy with special focus on Own Brands.
Promotions:
- Create a full-year promo plan accounting for category dynamics aligning with growth ambitions and outlining minimum support needed from Supplier Brands across key promo events.
- Align local actions with central promotions team and Category Lead / Cluster Lead.
- Actively monitor campaign / promo performance and track budget spend vs. local plan.
- Run topical/brand/product promotions on short notice depending on business need.
Shelf management:
- Perform Walk-the-store actions at category and bestseller level provide inputs for continuous quality assurance and drive optimizations.
- Contribute to the business strategy and requirements to the Product team e.g. for product sorting in search results up- and cross-selling initiatives or product recommendations
- Collaboration with Graphics and Shop Operations teams for category-related banners.
Qualifications :
- Relevant experience in FMCG and e-commerce ideally within the pet sector.
- Strong proficiency in English and at least B2 level of German language
- Analytical and data-driven mindset with strong commercial acumen.
- Broad understanding of core business functions and how they interconnect.
- Strong collaboration and communication skills with proven ability to influence stakeholders.
- Deep knowledge of local customer needs and market dynamics.
- Hands-on results-oriented and proactive approach.
Additional Information :
With more than 1000 passionate professionals located across 6 European offices we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office 40% remote collaborating with colleagues across locations.
Our benefits:
20% discount in our zooplus shop
Internal and external training
Team events
#LI-Hybrid
28 vacation days and days off on 24th and 31st of December
Corporate rates at a local gym chain (Body & Soul)
Company mobile phone for work and personal use
zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
Remote Work :
No
Employment Type :
Full-time
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