Digital marketing Specialist

Lagos - Nigeria

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

The job posting is outdated and position may be filled

Job Summary

About Nairabox

Nairabox is Nigerias leading event ticketing and lifestyle platform enabling seamless access to events experiences and entertainment. We are redefining how Nigerians discover book and enjoy unforgettable experiences from concerts and festivals to cinema and lifestyle events.

Role Summary

We are looking for a results-driven Digital Marketing Specialist to support the execution of Nairaboxs marketing campaigns across multiple digital channels. The ideal candidate will be responsible for increasing brand awareness driving user acquisition and optimizing engagement through data-driven marketing initiatives.

Key Responsibilities

Develop implement and optimize digital marketing campaigns across social media email display and search platforms.
Manage and grow Nairaboxs online presence through creative and consistent content marketing.
Conduct market research and analyze consumer behavior digital trends and campaign performance to drive insights and improvements.
Collaborate with the design and content teams to create engaging visuals copy and promotional materials.
Plan and execute paid campaigns (Google Ads Meta Ads TikTok etc.) to meet defined KPIs for reach engagement and conversions.
Track and report performance metrics (CTR CPC CAC ROAS etc.) and recommend optimization strategies.
Support event marketing initiatives through digital promotions influencer collaborations and partnerships.
Ensure brand consistency across all digital platforms and touchpoints.

Requirements

Bachelors degree in Marketing Communications or a related field.
24 years of experience in digital marketing preferably in entertainment e-commerce or tech.
Proficiency in Google Analytics Meta Business Suite and other digital marketing tools.
Strong understanding of SEO/SEM paid ads email marketing and social media strategy.
Excellent content creation and copywriting skills.
Data-driven mindset with a passion for continuous improvement.
Creative proactive and adaptable to fast-paced environments.

About NairaboxNairabox is Nigerias leading event ticketing and lifestyle platform enabling seamless access to events experiences and entertainment. We are redefining how Nigerians discover book and enjoy unforgettable experiences from concerts and festivals to cinema and lifestyle events.Role Summa...

About Nairabox

Role Summary

Key Responsibilities

Develop implement and optimize digital marketing campaigns across social media email display and search platforms.
Manage and grow Nairaboxs online presence through creative and consistent content marketing.
Conduct market research and analyze consumer behavior digital trends and campaign performance to drive insights and improvements.
Collaborate with the design and content teams to create engaging visuals copy and promotional materials.
Plan and execute paid campaigns (Google Ads Meta Ads TikTok etc.) to meet defined KPIs for reach engagement and conversions.
Track and report performance metrics (CTR CPC CAC ROAS etc.) and recommend optimization strategies.
Support event marketing initiatives through digital promotions influencer collaborations and partnerships.
Ensure brand consistency across all digital platforms and touchpoints.

Requirements

Bachelors degree in Marketing Communications or a related field.
24 years of experience in digital marketing preferably in entertainment e-commerce or tech.
Proficiency in Google Analytics Meta Business Suite and other digital marketing tools.
Strong understanding of SEO/SEM paid ads email marketing and social media strategy.
Excellent content creation and copywriting skills.
Data-driven mindset with a passion for continuous improvement.
Creative proactive and adaptable to fast-paced environments.