Campaign Developer Engineer I

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profile Job Location:

Mexico City - Mexico

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Develop marketing automation workflows focused on marketing communications & 
experience personalization such as push notifications emails and mobile app 
personalized experiences
Ideate customer segmentation to support Marketing Automation based on knowledge of 
pre-existing data structures
Translate business requests for marketing capabilities into clear technical requirements 
that include data properties needed for executing marketing automations
Technical requirement solicitation and documentation skills to effectively capture and 
communicate marketing automation solutions/initiatives to key stakeholders
Ensure that all technical work aligns with the business objectives and marketing strategies
Triage issues and defects - capturing prioritizing and remediating for marketing 
automations


Qualifications :

Bachelors Degree in Computer Engineering Computer Science or similar engineering 
discipline or equivalent years of experience.
Minimum 1 years of non-internship professional marketing automation experience with a 
marketing or advertising automation technology system
Experience in implementing marketing automation elements such as segments audiences 
and decision-splits
Basic understanding of marketing automation concepts and design principles proven 
ability to understand how structured data can be translated into marketing segments and 
other automations that provide personalized experiences/communications to customers
Understanding of core technologies for web content development- HTML CSS and 
JavaScript
Extensive experience in working with key data interchange formats including JSON and 
XML demonstrating a strong ability to integrate manipulate and manage complex data 
structures across diverse systems and applications
Ability to collaborate with cross-functional teams in complex environments
Excellent documentation and communication skills to bridge the gap between business 
strategy and technical teams. Hands on experience with JIRA/Confluence expected


Preferred Skills:


Front-end development skills specific to marketing automation. Proficiency in templating 
languages such as Liquid Jinja Handlebars or similar language
Knowledge of working with key data interchange formats including JSON and XML 
demonstrating a strong ability to integrate manipulate and manage complex data 
structures across diverse systems and applications

 

 

#LI-Hybrid


Remote Work :

No


Employment Type :

Full-time

Develop marketing automation workflows focused on marketing communications & experience personalization such as push notifications emails and mobile app personalized experiences Ideate customer segmentation to support Marketing Automation based on knowledge of pre-existing data structures Translate...
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About Company

McDonald’s growth strategy, Accelerating the Arches, encompasses all aspects of our business as the leading global omni-channel restaurant brand. As the consumer landscape shifts we are using our competitive advantages to further strengthen our brand. One of our core growth strategies ... View more

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