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1 Vacancy
Develop marketing automation workflows focused on marketing communications &
experience personalization such as push notifications emails and mobile app
personalized experiences
Ideate customer segmentation to support Marketing Automation based on knowledge of
pre-existing data structures
Translate business requests for marketing capabilities into clear technical requirements
that include data properties needed for executing marketing automations
Technical requirement solicitation and documentation skills to effectively capture and
communicate marketing automation solutions/initiatives to key stakeholders
Ensure that all technical work aligns with the business objectives and marketing strategies
Triage issues and defects - capturing prioritizing and remediating for marketing
automations
Qualifications :
Bachelors Degree in Computer Engineering Computer Science or similar engineering
discipline or equivalent years of experience.
Minimum 1 years of non-internship professional marketing automation experience with a
marketing or advertising automation technology system
Experience in implementing marketing automation elements such as segments audiences
and decision-splits
Basic understanding of marketing automation concepts and design principles proven
ability to understand how structured data can be translated into marketing segments and
other automations that provide personalized experiences/communications to customers
Understanding of core technologies for web content development- HTML CSS and
JavaScript
Extensive experience in working with key data interchange formats including JSON and
XML demonstrating a strong ability to integrate manipulate and manage complex data
structures across diverse systems and applications
Ability to collaborate with cross-functional teams in complex environments
Excellent documentation and communication skills to bridge the gap between business
strategy and technical teams. Hands on experience with JIRA/Confluence expected
Preferred Skills:
Front-end development skills specific to marketing automation. Proficiency in templating
languages such as Liquid Jinja Handlebars or similar language
Knowledge of working with key data interchange formats including JSON and XML
demonstrating a strong ability to integrate manipulate and manage complex data
structures across diverse systems and applications
#LI-Hybrid
Remote Work :
No
Employment Type :
Full-time
Full-time