Job Details
Toronto ON - Toronto Ontario
$112500.00 - $120000.00 Salary/year
Description
CARET brings the latest in technology and automation to thousands of legal and accounting firms empowering highly skilled professionals to refocus their expertise on what truly matters. CARET harnesses powerful and secure practice management document automation and payment processing to take firms professionals and their clients further.
Our team-defined values guide how we show up for each other for our partners and for our customers:
We succeed together.
We embrace progress.
We care big.
We create space.
The role:
We are seeking a dynamic and results-driven Field Marketing Manager to join our this role you will be responsible for developing and executing regional marketing strategies that drive pipeline growth accelerate sales opportunities and strengthen our brand presence in the market. You also will be responsible for our national event execution including sponsored conferences and owned events with responsibility spanning planning execution and ROI for spending. Youll partner closely with Sales Product Marketing Growth Marketing and Partnership teams to design integrated campaigns events and programs tailored to target accounts and regional priorities.
Responsibilities:
Develop and execute field marketing plans aligned with business goals and sales objectives.
Collaborate with Sales leadership to identify key accounts verticals and opportunities for targeted marketing initiatives.
Plan manage and execute field events such as executive roundtables trade shows sponsored conferences user groups and partner-sponsored activities.
Create and adapt campaigns that resonate target markets ensuring alignment with brand messaging and positioning.
Partner with Demand Generation to execute ABM (Account-Based Marketing) programs to engage target accounts.
Track and analyze performance metrics providing insights to optimize campaigns and maximize ROI.
Manage field marketing and event budget ensuring efficient spend and measurable impact.
Build strong relationships with sales team members industry associations and key influencers to expand brand visibility.
Serve as a key liaison between Marketing and Sales to ensure seamless execution of go-to-market strategies.
Qualifications:
Bachelors degree in Marketing Business Communications or related field.
5 years of B2B marketing experience preferably within a SaaS company.
Proven success in developing and executing field marketing programs that drive pipeline and revenue.
Proven success in event planning and execution
Strong project management skills with the ability to manage multiple priorities and stakeholders.
Experience with marketing automation and CRM tools (e.g. HubSpot Marketo Salesforce).
Excellent communication presentation and interpersonal skills.
Self-starter with the ability to work independently and cross-functionally in a fast-paced environment.
Benefits:
- Paid Parental Leave
- Flexible PTO
- Certification(s) reimbursement
- Summer Fridays
- Extended Medical Dental Paid Sick Days Vision Life Insurance and Disability Leave Coverage
- RRSP & Employer match
Equal Employment Opportunity: CARET is an Equal Opportunity Affirmative Action Employer. The compensation information below is provided in compliance with job posting disclosure requirements.
Pay range: $112500 to $120000. Actual base pay will depend on varying circumstances including the position location individual qualifications market finances and other operations business needs.
Depending on the position compensation may also include commission bonuses etc. Potential for bonuses is based on company performance and potential for merit increases is based on performance.
#LI-Remote
#LI-ST1
Required Experience:
Manager
Job Details Toronto ON - Toronto Ontario Fully Remote $112500.00 - $120000.00 Salary/yearDescription CARET brings the latest in technology and automation to thousands of legal and accounting firms empowering highly skilled professionals to refocus their expertise on what truly matters. CARET harness...
Job Details
Toronto ON - Toronto Ontario
$112500.00 - $120000.00 Salary/year
Description
CARET brings the latest in technology and automation to thousands of legal and accounting firms empowering highly skilled professionals to refocus their expertise on what truly matters. CARET harnesses powerful and secure practice management document automation and payment processing to take firms professionals and their clients further.
Our team-defined values guide how we show up for each other for our partners and for our customers:
We succeed together.
We embrace progress.
We care big.
We create space.
The role:
We are seeking a dynamic and results-driven Field Marketing Manager to join our this role you will be responsible for developing and executing regional marketing strategies that drive pipeline growth accelerate sales opportunities and strengthen our brand presence in the market. You also will be responsible for our national event execution including sponsored conferences and owned events with responsibility spanning planning execution and ROI for spending. Youll partner closely with Sales Product Marketing Growth Marketing and Partnership teams to design integrated campaigns events and programs tailored to target accounts and regional priorities.
Responsibilities:
Develop and execute field marketing plans aligned with business goals and sales objectives.
Collaborate with Sales leadership to identify key accounts verticals and opportunities for targeted marketing initiatives.
Plan manage and execute field events such as executive roundtables trade shows sponsored conferences user groups and partner-sponsored activities.
Create and adapt campaigns that resonate target markets ensuring alignment with brand messaging and positioning.
Partner with Demand Generation to execute ABM (Account-Based Marketing) programs to engage target accounts.
Track and analyze performance metrics providing insights to optimize campaigns and maximize ROI.
Manage field marketing and event budget ensuring efficient spend and measurable impact.
Build strong relationships with sales team members industry associations and key influencers to expand brand visibility.
Serve as a key liaison between Marketing and Sales to ensure seamless execution of go-to-market strategies.
Qualifications:
Bachelors degree in Marketing Business Communications or related field.
5 years of B2B marketing experience preferably within a SaaS company.
Proven success in developing and executing field marketing programs that drive pipeline and revenue.
Proven success in event planning and execution
Strong project management skills with the ability to manage multiple priorities and stakeholders.
Experience with marketing automation and CRM tools (e.g. HubSpot Marketo Salesforce).
Excellent communication presentation and interpersonal skills.
Self-starter with the ability to work independently and cross-functionally in a fast-paced environment.
Benefits:
- Paid Parental Leave
- Flexible PTO
- Certification(s) reimbursement
- Summer Fridays
- Extended Medical Dental Paid Sick Days Vision Life Insurance and Disability Leave Coverage
- RRSP & Employer match
Equal Employment Opportunity: CARET is an Equal Opportunity Affirmative Action Employer. The compensation information below is provided in compliance with job posting disclosure requirements.
Pay range: $112500 to $120000. Actual base pay will depend on varying circumstances including the position location individual qualifications market finances and other operations business needs.
Depending on the position compensation may also include commission bonuses etc. Potential for bonuses is based on company performance and potential for merit increases is based on performance.
#LI-Remote
#LI-ST1
Required Experience:
Manager
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