Senior Director, Soccer Brand Marketing NA

Nike

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profile Job Location:

Beaverton, OR - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Become a Part of the NIKE Inc. Team

NIKE Inc. does more than outfit the worlds best athletes. It is a place to explore potential obliterate boundaries and push out the edges of what can be. The company looks for people who can grow think dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers leaders and visionaries. At Nike its about each person bringing skills and passion to a results-oriented and constantly evolving game!

WHO WE ARE LOOKING FOR

Were looking for a North America Sr. Director of Brand Management for Soccer to help supercharge our fast-growing Soccer this role you will work to define the North America Brand Marketing Strategy for our Soccer business. We are looking for someone with demonstrated experience in brand management/marketing soccer lifestyle and performance and leading a world class team!

WHAT YOU WILL WORK ON

If this is you you will be driving the Geo strategy for the Soccer consumer construct and will lead the team across a networked offense of functional experts. You will:

  • Lead multi-year annual and seasonal plans for Soccer in North America.

  • Lead a cross-functional marketing team to create inspired and world class storytelling and consumer journeys which will take the brand and consumer somewhere new.

  • Define and drive annual & seasonal Marketing Plans that position Nike as the leader in soccer.

  • Define the North American Soccer consumer muse to inspire aspirational storytelling and concepts.

  • Define develop & deliver Seasonal Storytelling both in partnership with Global and within our Geo offense.

  • Define and deliver long-term Soccer brand plans in partnership with other sport-led teams and our Nike Sportswear offense.

  • Lead & develop a highly capable diverse and multi-disciplinary Marketing team.

WHO YOU WILL WORK WITH

As the North America Sr. Director of Brand Management for Soccer you will report directly to the VP of North America Brand Management.

You will work as a part of a cross-functional sport-led offense as well as alongside leaders from Digital Creative and City Brand Management to build a more comprehensive approach to serving athletes* more holistically.

You will collaborate and partner with the following internal partners:

  • North America Brand Management Leadership Team

  • North America Soccer Cross-Functional Leadership Team

  • Global and Geography Brand Leaders

  • Digital Marketing

  • Comms

  • Brand Creative Leadership

  • Sports Marketing

  • Finance and Legal

WHAT YOU BRING

  • 10 Years of experience in Brand Management and Marketing building Consumer Connection Brand Planning Brand Strategy and Marketing Journeys to drive consumer engagement.

  • Bachelors degree in Marketing Business Communications or closely related field or equivalent combination of education and experience.

  • North America perspective/experience when it comes to Sport and Soccer marketing.

  • A proven track record to drive and deliver results across business and brand.

  • A proven ability to build develop and encourage deeply collaborative teams.

Preferred:

  • Strategic Marketing and Planning experience.

  • Translating business objectives and goals into annual Marketing strategies and plans to create demand and drive growth.

  • Demonstrated ability to drive demand for our key products and drive brand energy.

  • End-to-end consumer experience and design thinking skills to drive engagement with our brand and products.

  • A background in Marketing consumer insights and fostering big ideas in partnership with a highly cross-functional team.

  • Demonstrate an entrepreneurial spirit adaptability resourcefulness and comfort level with ambiguity.

We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.


Required Experience:

Exec

Become a Part of the NIKE Inc. TeamNIKE Inc. does more than outfit the worlds best athletes. It is a place to explore potential obliterate boundaries and push out the edges of what can be. The company looks for people who can grow think dream and create. Its culture thrives by embracing diversity an...
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Key Skills

  • Business Development
  • Graphic Design
  • Communication Strategies
  • CRM
  • Online
  • Market Research
  • Project Management
  • SEO
  • Content Marketing
  • Facebook
  • ROI
  • Creative concepts
  • Actionable Insights
  • KPI
  • Analytics

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Nike delivers innovative products, experiences and services to inspire athletes.

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