Media Buying Manager
Media Buying Manager
Posted on :
22-09-2025
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1 Vacancy
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Job Description
Lead the development and execution of integrated media buying strategies across TV digital OOH print radio and emerging media channels.
Oversee and manage relationships with external media agencies ensuring alignment with internal stakeholders across brand product and retail marketing teams.
Conduct in-depth audience analysis and market research to guide data-driven targeted media investments.
Negotiate media rates placements and sponsorship deals to maximize efficiency value and effectiveness.
Continuously monitor optimize and report on media campaign performance leveraging real-time analytics and post-campaign evaluations to drive improvements.
Manage and track substantial media budgets ensuring expenditures stay within agreed limits while maximizing campaign ROI.
Maintain compliance with industry standards brand guidelines and regulatory requirements including SOX compliance.
Stay ahead of evolving media trends emerging technologies and innovative channel opportunities within the UK automotive market. Prepare comprehensive post-buy analyses highlighting performance insights effectiveness and actionable recommendations for future initiatives.
Collaborate closely with senior management to inform strategic media investment decisions and contribute to quarterly business reviews and executive-level presentations.
Requirements
Bachelor s degree in Marketing Advertising Media or related fields.
5 years experience in media buying preferably within automotive FMCG or agency settings.
Demonstrated expertise managing large-scale multi-channel media campaigns with proven results.
In-depth knowledge of the UK media landscape consumer behavior insights and competitor benchmarking.
Proficiency with media planning/buying platforms and analytical tools (e.g. Nielsen Kantar AdIntel Google Ads Meta DV360).
Exceptional negotiation and agency/vendor management capabilities.
Strong analytical skills with a demonstrated ability to measure report and optimize media performance effectively.
Proven experience in budget management financial compliance and ROIdriven campaign execution.
Ability to multitask maintain attention to detail and deliver results under tight deadlines.
Automotive industry experience highly desirable.
Education: Bachelor s degree or higher in marketing, automotive engineering, economics, or business management. Professional Experience: Over 7 years of relevant experience in OEMs and the communication industry. Proven ability to establish and maintain strong media relationships. Open-minded with a start-up mindset. Excellent communication, coordination, planning, and execution skills. Strong ability to handle pressure; proactive and innovative. Language Requirement: High level of proficiency in English
Employment Type
Full Time
Key Skills
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