Job Title: Social Media Manager Location: Onsite Employment Type: Full-time About the Role We are seeking a creative and strategic Social Media Manager to lead our social media strategy grow our online presence and engage our audience across multiple platforms. The ideal candidate will have a proven track record of building communities creating compelling content and driving measurable growth through social media campaigns.
Key Responsibilities
Develop implement and manage a results-driven social media strategy aligned with company goals.
Create curate and publish engaging content (text images videos stories reels etc.) across platforms such as LinkedIn Twitter/X Instagram TikTok Facebook and YouTube.
Monitor track and analyze performance using analytics tools and prepare monthly reports on KPIs.
Manage social media advertising campaigns (paid ads sponsored content influencer partnerships) to maximize reach and ROI.
Stay up to date with social media trends tools and best practices and apply them to enhance brand presence.
Engage with the online community by responding to comments DMs and inquiries in a timely and professional manner.
Collaborate with internal teams (marketing design product HR) to align social content with company campaigns and initiatives.
Develop and enforce brand guidelines to ensure consistent voice tone and messaging.
Monitor competitor activity and industry trends to identify opportunities for growth.
Qualifications & Skills
Bachelors degree in Marketing Communications Digital Media or a related field (or equivalent experience).
24 years of proven experience as a Social Media Manager or similar role.
Strong copywriting storytelling and content creation skills.
Proficiency in social media management tools (e.g. Hootsuite Buffer Sprout Social Later).
Experience with social media analytics and advertising platforms (Meta Ads Manager LinkedIn Campaign Manager Google Analytics).
Knowledge of SEO content marketing and influencer marketing is a plus.
Strong organizational project management and multitasking skills.
Creative mindset with an eye for design (basic graphic design/video editing skills are an advantage).
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