B2B Marketer
B2B Marketer
Posted on :
18-09-2025
Employer Active
1 Vacancy
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Job Description
Requirements:
- Bachelors degree in Marketing Business Communications or a related field.
- 3 years of hands-on experience in B2B marketing preferably with nonprofits community-focused organizations or government projects.
- Proven ability to develop and execute targeted B2B marketing strategies.
- Expertise in managing and growing LinkedIn and Instagram profiles with consistent engaging content.
- Strong experience in creating case studies and showcasing client success stories.
- Skilled in designing and managing outreach funnels to generate and nurture qualified leads.
- Knowledge of government and institutional grant applications and project submissions.
- Excellent communication project management and stakeholder engagement skills.
- Analytical mindset with the ability to measure performance optimize campaigns and scale results.
Responsibilities:
- Define and implement a clear B2B marketing strategy tailored to the companys target segments (nonprofits arts & culture orgs community-focused groups and government projects).
- Build and optimize the Companys LinkedIn profile; develop and publish consistent high-quality content that grows a relevant follower base.
- Establish and manage an Instagram profile with aligned messaging and engagement strategy.
- Develop 56 impactful case studies highlighting the companys client successes; publish on website and share through LinkedIn/other channels.
- Design and activate an outreach funnel for prospective clients with a parallel track for identifying and pursuing government grants and project opportunities.
- Shift focus to driving qualified leads and nurturing prospects.
- Book new client calls with prospective organizations.
- Apply to government and institutional projects/grants in the companys focus areas.
- Assess effectiveness of strategy content and funnel; recommend refinements for Month 4 scaling.
Employment Type
Full Time
Key Skills
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