SEO & Content Marketing Manager
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Job Location:
Makati City - Philippines
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Job Summary
The SEO & Content Marketing Manager is responsible for driving organic growth through data-driven SEO strategies and multi-channel content marketing initiatives. This role focuses on enhancing search rankings visibility and lead generation by integrating SEO best practices AI-powered optimization tools and targeted content strategies. The ideal candidate has a proven track record in SEO management content development and analytics-driven marketing preferably within the BPO outsourcing or staffing industry.
Key Responsibilities
SEO
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Create and execute comprehensive SEO strategies to improve search rankings organic traffic and online visibility.
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Conduct keyword research analysis and competitive benchmarking to optimize content and uncover growth opportunities.
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Use industry-standard tools (SEMrush Ahrefs Moz Google Analytics Google Search Console) to monitor and measure performance.
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Collaborate with product content and web teams to ensure consistent SEO implementation across digital channels.
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Stay updated on search engine algorithm changes ranking factors and emerging trends.
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Build and execute AI-enhanced SEO workflows leveraging predictive analytics and automation to improve efficiency.
Content Marketing
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Develop and execute multi-channel content strategies aligned with SEO and lead-generation objectives.
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Manage editorial calendars publishing workflows and CMS content (blogs articles gated assets case studies and email campaigns).
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Collaborate with internal teams (social media sales product creative) and external contributors to deliver high-quality content.
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Ensure consistency of tone messaging and brand voice across all formats.
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Conduct content audits and implement optimization initiatives for improved search performance and engagement.
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Align content creation with the buyer journey to support demand generation and conversion.
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Measure and report on content ROI feeding insights into campaign planning and SEO strategy.
Skills & Requirements
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4–8 years of experience in SEO content marketing or editorial-focused roles.
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Proven expertise in SEO strategy keyword research content optimization and analytics-driven marketing.
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Strong writing editing and storytelling skills with ability to improve long-form and campaign content.
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Experience managing writers designers freelancers and cross-functional stakeholders.
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Proficiency in CMS platforms (WordPress Webflow HubSpot etc.) and analytics tools.
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Deep understanding of the full marketing funnel and content’s role in demand generation.
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Expert-level knowledge of search engine algorithms ranking factors and SEO best practices.
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Skilled in using SEO tools (SEMrush Moz Ahrefs Google Analytics Google Search Console).
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Strong analytical and project management skills with ability to handle multiple campaigns.
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Experience using AI-powered SEO platforms (e.g. SurferSEO Jasper MarketMuse) to optimize global campaigns.
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Familiarity with generative AI SEO applications including ChatGPT-5 and Zapier integrations for workflow automation and scalable visibility.
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Industry experience in BPO outsourcing or staffing preferred.
Skills
SEO
Key Skills
- Linkbuilding
- SEO Tools
- Keyword Research
- Google Analytics
- CSS
- Content Management Systems
- Conversion Optimization
- HTML5
- Google Search Console
- SEO
- Wordpress
- Analytics
