Head of Performance Marketing

Miro

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profile Job Location:

Amsterdam - Netherlands

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

About the Team

The Performance Marketing team is a central driver of Miros growth strategy. It owns paid acquisition across channels such as Paid Search Meta YouTube and emerging performance platforms with a focus on delivering measurable revenue growth within strict ROI and payback goals. This function combines deep channel expertise data-driven decision making and a culture of rapid testing to scale Miros reach and impact.

The team is made up of performance marketers who specialize in audience targeting creative optimization bidding strategies and channel expansion and partners closely with creative analytics web and product marketing to ensure campaigns work seamlessly across the funnel. Together they deliver high-performing acquisition programs that support both product-led and enterprise growth motions.

About the Role

Were looking for a Head of Performance Marketing with deep direct-response acquisition expertise to scale Miros paid acquisition programs. You will own performance in core channels (Paid Search Meta YouTube) driving measurable revenue growth within ROAS and payback constraints. Paid search experience is highly preferred due to its rigor and measurability but proven direct-response success in other performance channels will also be considered.

What youll do

  • Manage and scale paid acquisition campaigns globally
  • Hit revenue growth targets within ROAS/payback goals
  • Drive rigorous testing of audiences creatives and bidding strategies
  • Partner with creative and analytics to maximize channel efficiency
  • Identify and scale new high-performing channels or formats

What youll need

  • 5 years in direct-response performance marketing
  • Proven success managing large budgets for measurable acquisition
  • Paid search experience strongly preferred
  • Deep understanding of attribution incrementality and CRO
  • Strong analytical and collaboration skills

Whats in it for you

  • Competitive equity package
  • Medical insurance coverage
  • Lunch snacks and drinks provided in the office
  • Wellbeing benefit and WFH equipment allowance
  • Annual learning and development allowance to grow your skills and career
  • Travel allowance for your commute
  • Opportunity to work for a globally diverse team
  • Inspiring workplace in the heart of Amsterdam

Required Experience:

Director

About the TeamThe Performance Marketing team is a central driver of Miros growth strategy. It owns paid acquisition across channels such as Paid Search Meta YouTube and emerging performance platforms with a focus on delivering measurable revenue growth within strict ROI and payback goals. This funct...
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Key Skills

  • Digital Marketing
  • Performance Marketing
  • B2B Sales
  • Marketing
  • SAAS
  • Growing Experience
  • Customer Acquisition
  • Multichannel Marketing
  • Affiliate Marketing
  • Team Management
  • Public Speaking
  • Lead Generation

About Company

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Miro is the innovation workspace where teams manage projects, design products, and build the future together. Join 90M+ users from around the world.

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