KRAs
| Key Result Area | Actions / Deployment |
| Driving secondary sales & initiatives for the depot using Opus ID app | Enrolment of contractors & painters on the Birla Opus loyalty program Painter registration and activation |
| Managing the contractor profile approvals for the depot. Ensuring that non-genuine contractors are identified and blocked in the system. | |
| Driving secondary sales for the depot. Managing a team of off-roll employees. Coordination with trade sales & franchisee counterparts & driving secondary sales targets for the depot. | |
| Relationship Management with Contractors/ Painters | Relationship Management with 100-150 contractors/ painters in the area |
| Driving contractor engagement programs by planning meets/events/activations. | |
| Coordination with applicators and contractors for training sessions at the painter academies | Product Training of painters/team etc - Database update. Evolve the Training Tracker/ Calendar and incorporating training status |
| Contractor/ Painter Mapping Coordination with dealers & contractors for billing/secondary sale & usage of Opus products | |
| Technical Inspection at customer sites - Dealer complaint handling ( Support for the channel sales teams) | Conduct all technical inspection like surface Preparation inspection to painting progress inspection and post painting inspection for fresh and repainting sites |
| Handling customer complaints in defined TAT as per organization policy. Providing technical support to the trade team for escalated customer complaints. | |
| Site Sampling & Implementation of new products Business Development | Concept Testing - Sampling of new products with with painter community for validation. Coordination with Marketing team for sampling & NPD. |
| Planning of shop meets & product meets along with trade team at dealer counters for the new products | |
| Business development - Support Sales of ABG products and help convert customer sites for Contractors. Also support in upsell/ cross sell | |
| Trackers - Monthly & weekly basis | Report of contractor activities and provide feedback on secondary initiatives & schemes. |
| Providing regular updates on the competition activities initiatives and schemes in the depot. |
Required Experience:
Manager
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