Digital Marketing Lead
Digital Marketing Lead
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Salary Not Disclosed
1 Vacancy
Job Description
Are you a digital performance pro who knows how to turn clicks into patients
Do you love optimising campaigns scaling results and owning the search space
If so Abano Healthcare wants you to drive Luminos digital strategy ensuring New Zealanders find their brightest smiles with us first.
What youll drive
Localised Digital Growth Engine
Build and optimise paid search paid social & local SEO strategies tailored for NZ.
Make sure Lumino is always at the top when patients are searching for care.
Patient Acquisition at Scale
Run performance marketing campaigns that actually deliver bookings.
Manage budgets with precision to drive the lowest cost-per-patient nationwide.
Integrated Digital-CRM Journeys
Align campaigns with CRM & call centre workflows.
Create smooth journeys from ad enquiry booking no patient left behind.
Data-Driven Insights & Market Advantage
Provide real-time reporting on ROI acquisition trends & competitor activity.
Translate insights into actions that give Lumino the edge.
Qualifications :
What You Bring to the Table:
- Bachelors degree in marketing Digital Marketing Business or a related field.
- 5 years of experience in digital marketing with a strong emphasis on paid search paid social
- Hands-on experience in managing campaigns and budgets across Google Ads Facebook Ads and other social media platforms.
- SEO and organic search experience a big plus
- Proven experience in a team management role with a track record of mentoring and developing marketing team members.
- Familiarity with digital analytics and performance reporting tools such as Google Analytics PoweBI and other tracking software.
- Healthcare industry experience very nice to have but not a must
Additional Information :
Because at Abano Healthcare digital isnt just about clicks its about connecting patients to the care they need.
This is your chance to own the digital space for NZs leading dental brand shaping strategies that bring thousands of patients through clinic doors every year.
Ready to lead digital growth that really makes people smile
Apply now and be the force behind Luminos market-leading digital engine.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
