Product Marketing Strategy Senior Associate (Assistant Vice President)
Product Marketing Strategy Senior Associate (Assistant Vice President)
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Salary Not Disclosed
1 Vacancy
Job Description
Are you passionate about marketing and eager to make a difference Join our Home Lending Marketing team as a Sr. Marketing Associate and play a pivotal role in shaping and executing innovative marketing initiatives. This position offers the chance to lead dynamic campaigns that drive growth and success. If you thrive in a collaborative environment and love bringing complex strategies to life this is the opportunity youve been waiting for.
As a Sr. Marketing Associate in the Home Lending Marketing team you will partner with us to execute and manage impactful marketing campaigns. You will collaborate with cross-functional teams to ensure campaigns are on-strategy on-time and on-budget. This role provides the opportunity to drive all aspects of campaign execution from idea to deployment in a supportive and dynamic environment.
Job Responsibilities:
- Manages omnichannel marketing execution from strategic development to deployment.
- Collaborates with marketing strategists and cross-functional partners to execute complex campaigns.
- Partners with internal and external agencies on creative development and execution.
- Ensures campaigns adhere to brand and compliance guidelines.
- Makes recommendations for campaign enhancements based on test results and data.
- Contributes innovative ideas and best practices.
- Optimizes campaigns to improve results and reduce costs.
- Drives initiatives to enhance customer experience and segmentation.
- Communicates effectively with legal compliance and risk teams for content approval.
- Influences others and achieve results through collaboration.
- Acts quickly on issues removing roadblocks and learning from mistakes.
Required Qualifications Capabilities and Skills:
- Bachelors degree in Marketing Advertising or Business Management.
- Proven consumer marketing experience.
- Experience managing large-scale traditional and digital marketing campaigns.
- Strong analytical and creative thinking skills.
- Ability to manage multiple efforts simultaneously.
- Excellent written and oral communication skills.
- Knowledge of customer experience segmentation testing and results measurement.
- Initiative and ability to influence others.
- Solid collaboration skills.
- Data-driven approach to marketing.
Preferred Qualifications Capabilities and Skills:
- Team player with a positive attitude.
- Highly curious and innovative.
- Experience translating strategic goals into creative execution.
- Focus on the big picture while managing complex campaign details.
- Ability to act quickly and eliminate unnecessary bureaucracy.
- Experience in financial services or agency marketing.
- Mortgage experience preferred.
Required Experience:
Chief
Employment Type
Full-Time
