LATAM Field Marketing Leader
LATAM Field Marketing Leader
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1 Vacancy
Job Description
Our Company
Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos and apps and transform how companies interact with customers across every screen.
Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization and we know the next big idea could be yours!
Job Description
The Hispanic Field Marketing will be responsible for developing and implementing B2B field marketing and ABM strategies to drive business growth and strengthen Adobes positioning in Latin America. Acting as a bridge between sales marketing and enterprise accounts this professional will ensure that all initiatives are aligned with business objectives growing the pipeline through creation progression and revenue acceleration.
This role requires strong experience in data-driven marketing event management and relationship programs as well as the ability to orchestrate multichannel campaigns that impact high-level decision-makers (C-Level VP Directors). The professional will work collaboratively with internal teams and partners ensuring that all actions improve return on investment and support the business KPIs.
Key Responsibilities
Develop and implement Account-Based Marketing (ABM) strategies to drive opportunities and strengthen relationships with enterprise accounts.
Lead events and relationship programs crafted to accelerate pipeline creation progression and upsell opportunities.
Manage multichannel marketing campaigns integrating them with sales initiatives to support pipeline growth and drive upsell strategies within existing accounts.
Collaborate with sales teams and strategic alliances to ensure that marketing initiatives are highly effective in converting opportunities.
Analyze customer data and insights to optimize campaigns ensuring personalization and relevance in interactions.
Manage marketing budgets and resources ensuring efficiency and maximum impact of initiatives.
Hard Skills
Proven experience in B2B field marketing and ABM
Marketing campaign management and multichannel strategy execution
Strategic event planning and relationship-building initiatives
Data analysis and market intelligence to optimize marketing efforts
Experience with vendor and budget management
Proficiency in English
Soft Skills
Leadership and influence to engage internal and external teams
Essential communication and storytelling skills
Ability to make quick decisions in fast-paced environments
Resilience and adaptability to handle challenges and changes
Strong results orientation and success metrics tracking
Role Mission
The Hispanics Field Marketing plays a crucial role in bridging marketing sales and enterprise accounts ensuring that all actions lead to pipeline creation progression revenue acceleration and brand positioning. This professional will be responsible for improving customer interactions creating experiences that drive business success and consolidating Adobe as a market leader in Latin America.
Adobe is proud to be anEqual Employment Opportunityemployer. We do not discriminate based on gender race or color ethnicity or national origin age disability religion sexual orientation gender identity or expression veteran status or any other applicable characteristics protected by law.Learn more.
Adobe aims to make accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process emailor call .
Employment Type
Full-Time
