SMS Messaging Associate
SMS Messaging Associate
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1 Vacancy
Job Description
WHO ARE WE
Launch Potato is a profitable digital media company that reaches over 30M monthly visitors through brands such as FinanceBuzz All About Cookies and OnlyInYourState.
As The Discovery and Conversion Company our mission is to connect consumers with the worlds leading brands through data-driven content and technology.
Headquartered in South Florida with a remote-first team spanning over 15 countries weve built a high-growth high-performance culture where speed ownership and measurable impact drive success.
WHY JOIN US
At Launch Potato youll accelerate your career by owning outcomes moving fast and driving impact with a global team of high-performers.
Work Location: On-site for the first 612 months with the potential to transition to a hybrid schedule based on individual performance
MUST HAVE:
- Experience in SMS marketing platforms such as Attentive Postscript or Klaviyo with a proven ability to build deploy and optimize SMS campaigns
- Understanding of key direct response metrics: CTR conversion rate ROI/margin; data-driven mindset
- Detail-oriented with strong execution and QA skills across multiple messages offers and flows
- Creative thinker with the ability to test iterate and learn from results quickly
- Strong verbal and written communication skills; collaborative coachable and ready to work on-site at our HQ in Delray Beach FL
EXPERIENCE:
Minimum 12 years of experience in digital marketing lifecycle marketing or SMS campaign execution in a performance-driven or eCommerce setting
YOUR ROLE
Increase revenue and margin by managing and optimizing SMS and push messaging campaigns across high-impact brands driving measurable results through performance-focused experimentation.
Outcomes (Performance Expectations)
- Own end-to-end execution of SMS and push messaging campaigns across BlissXO SmarterAuto and Prizes & Games ensuring flawless QA and on-time delivery
- Audit and enhance onboarding flows to improve user engagement and conversion across SMS brands
- Grow performance metrics across all managed channels through data-backed experimentation and iteration
- Deliver clear actionable performance reporting for campaigns and flows including CTR revenue unsubscribe rate and margin
- Contribute to knowledge-sharing and documentation of best practices across the Messaging team
Competencies
- Execution Excellence: Strong ownership mindset with a bias toward action and rigorous attention to detail across campaigns
- Analytical Thinking: Makes decisions rooted in performance data and ROI; seeks out insights from A/B testing and audience behavior
- Collaboration & Communication: Operates as part of a highly collaborative team proactively communicates and supports peers
- Curiosity & Growth: Demonstrates interest in digital marketing trends and a drive to continuously improve messaging strategies
- Sense of Urgency: Understands the time-sensitive nature of direct response and works quickly without sacrificing accuracy
TOTAL COMPENSATION
Base salary is set according to market rates for the nearest major metro and varies based on Launch Potatos Levels Framework. Your compensation package includes a base salary profit-sharing bonus and competitive benefits. Launch Potato is a performance-driven company which means once you are hired future increases will be based on company and personal performance not annual cost of living adjustments.
Want to accelerate your career Apply now!
Since day one weve been committed to having a diverse inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity equity and inclusion.
We do not discriminate based on race religion color national origin gender (including pregnancy childbirth or related medical conditions) sexual orientation gender identity gender expression age status as a protected veteran status as an individual with a disability or other applicable legally protected characteristics.
Required Experience:
IC
Employment Type
Full Time
