Copywriter and Marketing Specialist
Copywriter and Marketing Specialist
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Job Description
COPYWRITER AND MARKETING SPECIALIST
Full-time Sales /Marketing - GemOne Location Olathe KS 66022
GemOne is a TECH company within TVH Holding that aims at developing future-proof Smart Telematics solutions for optimal fleet performance management in multiple domains such as: track & trace operational efficiency security & safety and service & maintenance. We offer cloud-based solutions and the necessary hardware components to intelligently gather and enrich data of industrial equipment to streamline fleet management related processes.
Were looking for a full-time Copywriter & Marketing Specialist with expertise in content creation B2B copywriting and general marketing. Based in our Olathe Kansas office youll work closely with both the local commercial team and our marketing department in Kortrijk Belgium. If you value clear communication creativity and continuous improvement wed love to hear from you.
YOUR ROLE AND RESPONSIBILITIES
Conduct research on industry-specific topics and regularly produce blog content aligned with GemOnes overarching content strategy.
Lead the planning and creation of social media content in coordination with the marketing team including scheduling publishing and reporting for LinkedIn Instagram Facebook and Twitter.
Optimize both new and existing content for SEO by identifying and integrating relevant keywords to improve organic visibility.
Plan film and edit video content related to product installation usage troubleshooting and other marketing video assets in collaboration with the team.
Collaborate with the product and commercial teams to develop white papers guides and other lead-generation materials on topics relevant to our customer base.
Design and manage email funnels including writing email copy analyzing campaign performance and refining messaging for improved engagement.
Create customer case studies testimonials and social proof contentmanaging the full process from customer interviews to drafting feedback and final approval.
Develop and update website content campaign landing pages product brochures video scripts and sales presentations for use across the sales cycle.
Contribute to the planning and execution of marketing events such as Dealer Days End User Events and Partner Workshops.
Provide marketing support to commercial teams in preparing materials for trade shows and networking events including email templates and social media content.
Draft company newsletters to inform current and prospective customers about industry developments and key GemOne updates.
Support the local sales team in the Americas with marketing efforts such as dealer network research contact sourcing and creation of sales outreach materials.
Take ownership of assigned content marketing projects and ensure timely and effective delivery.
HOW TO SUCCEED
Bachelors degree in related field preferred.
Proven ability to collaborate effectively with all levels of leadership while also demonstrating the capability to work independently.
Exceptional communication and organizational skills with a strong attention to detail and a demonstrated initiative.
Substantial experience in content writing ideally supported by a professional portfolio.
Proficiency in planning filming and editing video content.
Relevant qualification in marketing content writing copywriting or a related field.
Experience managing content within WordPress or other content management systems.
Skilled in utilizing email marketing platforms such as Mailchimp.
BENEFITS
Youll be part of a people-centric culture where your well-being matters. Our comprehensive package offers standard benefits such as medical dental and vision plus unique benefits such as our onsite health clinic and our incredible dollar for dollar 401(k) match up to 6%. At our HQ theres an on-site preschool restaurant and a gym where you can get active or enjoy our regular team get-togethers.
We also offer:
Hybrid work schedule
Opportunities for professional development including access to LinkedIn Learning and many in-house/external training courses
PEOPLE ARE AT OUR HEART
As a member of the GemOne team youll be part of a dynamic and supportive community where your ideas are valued and your contributions are recognized. We have the backing of TVH a large global corporation which gives us stability and network. We know life isnt one size fits all so we offer flexible working hours and hybrid working arrangements.
ABOUT GEMONE
At GemOne were on a mission to make the world a smarter safer and more connected place through our innovative telematics products. We co-create cloud-based solutions and the necessary hardware components to gather data from industrial equipment which our customers then use to streamline their industrial fleet management.
We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants of all backgrounds and believe our differences make us stronger. Employment decisions are made without regard to race color religion sex sexual orientation gender identity or expression pregnancy national origin age disability genetic information veteran status or any other protected status in accordance with applicable laws.
Questions
Haily Park at
Required Experience:
Unclear Seniority
Employment Type
Full-Time
