CRM Campaign Specialist
CRM Campaign Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
About the role
We are seeking a talented and experienced CRM Campaign Specialist to join our CRM team you will be the Subject Matter Expert for all things Salesforce Marketing Cloud (SMFC) related lead campaign implementation and drive innovation to ensure we get the most out of the platform.
Responsibilities:
Campaign Execution
- Develop and execute marketing campaigns/automations using Salesforce Marketing Cloud including email marketing mobile messaging social media advertising and more.
- Build and maintain customer data extensions within Salesforce Marketing Cloud to ensure accurate targeting and segmentation.
- Campaign deployment might occasionally involve utilisation of other marketing platforms.
- Collaborate with Retention Strategy Lead to define campaign objectives target audience communications cadence and messaging strategy.
- Collaborate with Analytics Lead to monitor and analyze performance metrics to optimize campaign effectiveness.
Subject Matter Expert
- Provide guidance to Markets on campaign set up and implementation function as the first level of support.
- Provide training and support to team members on Salesforce Marketing Cloud tools and capabilities including building Step-by-Step Guide and maintaining documentations.
- Provide operational support including raise tickets and collaborate with the Product/IT Owners to resolve issues.
- Stay up to date on industry best practices and new features within the Salesforce Marketing Cloud platform.
- Collaborate with Product Owners to enable new capabilities within SFMC.
- Collaborate with Analytics and Insights Teams to create data pipelines.
About you
- Strong working knowledge of Salesforce Marketing Cloud (3 years) with hands-on operational and executional experience.
- Proficiency in creating and managing email and mobile campaigns automation workflows journey builder freeform and data extensions within Salesforce Marketing Cloud.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Experience in crafting Operational Guides and related documentation.
- Excellent communication and collaboration skills.
- Proactive team player who enjoys solving problems and enabling those around them.
- Attention to detail and perfectionist approach to quality control.
- Salesforce Marketing Cloud certification is a plus.
- Must have technical skills in AmpScript SQL HTML.
- Good to have technical skills in Restful API MC Connector JavaScript.
Dyson is an equal opportunity employer. We know that great minds dont think alike and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race colour religion national or ethnic origin sex sexual orientation gender identity or expression age disability protected veteran status or other any other dimension of diversity.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
